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May 5, 2018

Google AdWords new responsive search ads can show 3 headlines …

We’re finally here. Set up one ad with multiple headlines and a couple of descriptions, and Google will start testing combinations dynamically to serve the combination deemed most likely to achieve the advertiser’s stated goal. Oh, and get more real estate than a standard text ad for giving the new machine learning option a go....
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7 Lessons Every SEO Practitioner Needs To Learn

7 Lessons Every SEO Practitioner Needs To Learn Search engine optimization (SEO) is a fairly forgiving online marketing discipline. It’s a long-term strategy, so if you make one mistake, you’ll usually have plenty of time to correct it. On top of that, your search rankings are the sum total of hundreds of variables, so you...
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Google Analytics: How to filter out spam traffic to get accurate data

When it comes to analysing your site’s traffic it’s often an assumption that the number of sessions you see in your Google Analytics account accurately represents the number of real people visiting your site, but this isn’t always the case. Sometimes traffic isn’t a real person, sometimes it’s a bot, or spider, and sometimes it’s a spammer. First...
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RippleSmith Services

Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.