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May 27, 2018

AdWords Editor 12.3 is out with more robust filtering, search query reports & more

Google released the latest version of AdWords Editor this week with several new features, including the ability to download search terms reports, more robust filtering options, account-level extension associations and more. When viewing keyword lists in AdWords Editor, a new Search Terms tab is now available. As shown in the screen shot below, clicking on...
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Is Google My Business Worth the Effort For Local SEO?

Is Google My Business Worth the Effort? Google wants to make everyone happy. It’s at its most profitable when everyone is happy; when people get what they’re searching for, they’re more inclined to use the search engine, which makes its ads more valuable. When businesses get more visibility on the search engine, they’re more inclined...
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Finding Problem Areas on Your Website with Google Analytics

Finding out what users are doing on your website can tell you where UX may be falling short. While further investigation is required to find out why, taking an analytics-first approach to UX design will show you where to start. In this article, I’ll show you where to look for underperforming areas of your website...
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RippleSmith Services

Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.