January 31, 2019

Businesses are paying over $100 per click for Google ads — how do you compare?

Information technology (IT) services businesses are paying in excess of $107 on average for top-of-page AdWords on Google, emerging as the most costly businesses to market online, according to new research. SEO Shark has compiled the average cost of getting an ad to appear at the top of Google for popular keyword searches across 21...
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Targeted SEO: Here’s how to grow a page from 200 visits per month to 30,000

Spoiler alert: SEO works. Strategic, targeted SEO can drive huge results for the right pages. Of course, the catch here is that you need the “right” pages to see the best results. These pages need to be optimized, linkable and most of all they need to have opportunity. Search opportunity is defined by a variety...
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How to know when it’s time to pay for search analytics tools

Search marketers have plenty of free search analytics tools available, from Google Analytics’ wide array of reports and features to pared-down versions of free tools from companies like Moz and SimilarWeb. But eventually, marketers wanting deeper insights into their SEO and search marketing efforts – or those who simply outgrow the free tools they’re using...
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RippleSmith Services

Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.