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Web Optimizers

Looks like Google’s thinking about a folding screen of its own

A recent patent application filed by Google suggests the search giant is experimenting with foldable display technology, similar to the panels seen on the Huawei Mate X and Samsung Galaxy Fold. The filing, spotted by Patently Mobile, describes a method for constructing an OLED panel that can be bent repeatedly and used in a “modern...
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Learn to Drive More Traffic and Sales With This $29 Social Media Bootcamp

If you’re looking to land a job in social media, the Social Media Marketing In 2019 Master Class Bundle is your ticket. This bundle features 10 courses, 338 lessons and 30 hours of instruction. With lifetime access, you can take your time going through the classes + review them whenever you’d like. Here’s what’s included:...
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SEO industry ‘a minefield of dodgy practitioners’: Australian official seeks action

The office of Australian Small Business and Family Enterprise Ombudsman (ASBFEO) is targeting SEO fraudsters. Ombudsman Kate Carnell has said that the industry is rife with “horror stories” in which small businesses (SMBs) are ripped off by SEO consultants “over-promising and under-delivering.” Advocating for SEO regulation. She has called on Australian SMBs to come forward...
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SEO: Google Launches Algorithm Update to Little Notice

Once or twice a year Google releases a broad core algorithm update. The March 12 update, called Florida 2, was typical: unannounced. Google acknowledged it only after industry leaders reached out with questions about performance changes they saw across a broad number of sites. Some algorithm updates are specific in their intent. The famous Panda...
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Peet Limited (ASX:PPC): 4 Days To Buy Before The Ex-Dividend Date

On the 09 April 2019, Peet Limited (ASX:PPC) will be paying shareholders an upcoming dividend amount of AU$0.02 per share. However, investors must have bought the company’s stock before 21 March 2019 in order to qualify for the payment. That means you have only 4 days left! Investors looking for higher income-generating stocks to add...
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Everything we think we know about Google’s mystery gaming announcement

Google is making a big play in gaming next week, but we’re still unsure exactly what that entails. For years, the company has toyed with the idea of getting involved in what is now the biggest sector of the entertainment industry, worth an estimated $138 billion dollars as of last fall. And it would make...
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Google Is Moving To First-Price, But Big Questions Remain

Google’s move to create unified, first-price auctions for publishers using Google Ad Manager doesn’t just change the auction type. It impacts pricing, header bidding, publisher floors and how publishers see AdWords demand. Under the new rules, all exchanges will bid for an impression at the same time, and Google will lose the “last look” it...
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Is SEO Strategy Losing Its Sheen?

More Small Businesses with SEO Strategies Are Incorporating PPC Advertising (60%) to Compete for Decreasing Organic Visibility in Search Results Thirty-six percent (36%) of small businesses have an SEO strategy, and 38% more plan to invest in SEO in the future, according to a new survey from Clutch, the leadings B2B research, ratings, and reviews...
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Use Google Analytics to write informed content

Knowing your audience and your reach, you can use existing Google Analytics data to tailor the content you’re posting on blogs, social media and online articles. Writing your content based on analytics will help you: 1. Learn the age and gender of the audience so that you can relate more effectively. 2. Evaluate entry points...
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Boost Google Ads’ Quality Score for PPC Success

Google Ads’ quality score is a bid multiplier that can make purchasing ads on the popular pay-per-click advertising platform less expensive. A high quality score is also a strong indicator of PPC success, so boosting an ad’s quality score could lead to more interactions and sales. Google’s search engine is popular because it works. Those...
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