About our team

"I find that the harder I work, the more luck I seem to have." -- Thomas Jefferson

Why Ripple?

The ripple effect is a term used to describe a situation where, like the ever expanding ripples across water when an object is dropped into it, an effect from an initial state can be followed outwards incrementally. This is the power of website optimization and SEO and how we tackle new projects.

Willingness to Learn

Online business requires a very specific skill set that is definitely not easy, but can definitely be learned. At RippleSmith we know having an open mind and an eagerness to learn will see clients go far. We accept that there is no lazy way and that real skills have to be learned and implemented.


In our team we have the ability to keep going when you are so frustrated that you want to turn off your computer screen. Things can go wrong when you are starting out in internet marketing. We can put things right. The determination to overcome these little set backs is crucial and a valuable skill we add to any collaboration.

Realistic Expectations

Can results be found using SEO and Internet Marketing? Absolutely. Will you grow an exponential amount in your first three months? Probably not. By steadily learning and applying what we learn you will start to see results and momentum in your business. This will ultimately see you succeed and gain what we set out to achieve.

mobile search engine optimization services
Google Partners are agencies, marketing professionals, and online experts who have been certified by Google.

Google Partners

RippleSmith Services is recognized as a trusted business partner of Google and Microsoft:

Google Partners are marketing professionals and online experts who have been certified by Google to manage Ads accounts. To achieve Google Partner status, agencies must earn the Google Partner badge, which signifies that the company is healthy, its customers are happy, and it demonstrates Google best practices. Keep in mind that Partners have also agreed to Google’s Third-Party Policy.

Meet The Team

Candace Smith

Co Founder

As an AdWords and Bing Ads Certified professional, with over 15 years of professional experience in web usability, search engine optimization and internet marketing, Candace has optimized and launched over 500 websites and campaigns.

Scott Smith

Co Founder

As a Google AdWords and Analytics certified SEO professional, Scott Smith specializes in solving critical business problems. Unlike many firms, RippleSmith is comprised of extraordinarily talented professionals with both agency and client backgrounds.

Who Are We?

Your Expert Team

Candace & Scott have more than 40 years of combined internet experience. From front-end web development and WordPress websites to seo, web optimization and web strategy we have a passion for the web and internet technology. We spend our time learning the latest in mobile optimization, paid campaign optimization and internet marketing so you do not have to. Contact RippleSmith and start creating your own ripples today.

Ready to get started? Let’s talk.

We work for SMBs, enterprise-level companies & web agencies.