Greek utility PPC refinances 1.37 bln euro debt at lower interest

ATHENS, June 21 (Reuters) – Greece’s Public Power Corp. (PPC) agreed with Greek banks to refinance an outstanding syndicated bond of 1.2 billion euros ($1.39 billion) with a new five-year credit facility, the utility said on Thursday. PPC, hit by unpaid bills during years of austerity, agreed this month to refinance the loan on “satisfactory...
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10 Tips to Get More Local Customers from AdWords & Facebook Ads

Loren Baker ‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(”); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “paid-search”, ( $(this).attr(‘href’) ) ); }); } } }); }); There are several ad optimization techniques that can help you make the most out of your PPC investment. When done...
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South Africa’s PPC full-year profit doubles, lifted by Zimbabwe

JOHANNESBURG (Reuters) – South African cement producer PPC reported a more than two-fold jump in annual earnings on Monday, boosted by a strong performance in its African operations, including Zimbabwe. The company has pushed deeper into the rest of Africa as profit has slumped in its domestic market, building plants in Rwanda, Ethiopia, Zimbabwe and...
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How to measure in-store visits from AdWords?

By Daniel Article source: https://ppc.land/how-to-measure-in-store-visits-from-adwords/
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5 players to watch at the 2018 PGA Professional Championship

SEASIDE, Calif. — The 51st PGA Professional Championship tees off on Sunday morning at Bayonet Black Horse.  Omar Uresti returns as the defending champion, having won a year ago at Sunriver Resort. In all, 312 players will tee it up at two courses (for rounds 1 and 2) before the cut comes down.  The top...
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Google AdWords Now Redirects URLs to HTTPS Automatically

(No Ratings Yet) Loading… Yet another step by Google to achieve HTTPS Everywhere Taking another step in its crusade against HTTP, Google now redirects AdWords clicks to the HTTPS version of a URL. This is done if you have the HTTP version of a URL in AdWords and Google detects your site supporting HTTPS. In...
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How will GDPR affect PPC marketers in the US?

With the introduction of the General Data Protection Regulation (GDPR), search marketers targeting the European Union (EU) have had performance ad capabilities ripped right out from under their feet. Given technical and privacy limitations existing before GDPR, performance marketers may have already felt they were doing their jobs with one hand tied behind their backs....
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Google AdWords Has New Features to Help Drive Sales and Measure Results

 Matt Southern Google announced new AdWords features today at SMX which are all designed around two things: increasing sales and measuring results. There’s new innovations for local advertisers, brick and mortar retailers, as well a new feature that all advertisers will be able to take advantage of. Here is a rundown of everything that was...
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Should You Choose a PPC Agency or In-House PPC Management?

Pauline Jakober I recently received a call from a prospective client who was looking for temporary assistance with their PPC program. Their in-house marketing manager had resigned and, so far, they had been unable to find a suitable replacement. In the meantime, the CMO was covering the position. They didn’t want to make a rushed...
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Marketing Day: #SMXperts, AdWords strategies & Facebook’s privacy settings bug

Get the most important digital marketing news each day. Note: By submitting this form, you agree to Third Door Media’s terms. We respect your privacy. Article source: https://marketingland.com/marketing-day-smxperts-adwords-strategies-facebooks-privacy-settings-bug-241926
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