SEO Is A Must For Small Businesses: Here’s How To Get Started

Getty You are starting a business and have a checklist of the things you need to get your business going. You have the idea for a product or service — check. You thought of a name — check. You created a corporation — check. You raised some capital to get started — check. You built...
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Three Simple Steps To Seasonal SEO Success

Getty ‘Tis the season for seasonal SEO. Now you’re asking: “Wait, seasonal SEO. Is that even a thing? I thought SEO was a long-term strategy.” Yes, seasonal SEO is surely a thing — a big thing — that should work hand-in-hand with your long-term strategy. At Boostability, it has been a key to our overall...
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7 Essential SEO Browser Extensions & Plugins

Dave Davies ‘ ); h3_html = ‘ ‘+cat_head_params.sponsor.headline+’ ‘; cta = ‘‘+cat_head_params.cta_text.text+’→‘ atext = ‘ ‘+cat_head_params.sponsor_text+’ ‘; scdetails = scheader.getElementsByClassName( ‘scdetails’ ); sappendHtml( scdetails[0], h3_html ); sappendHtml( scdetails[0], atext ); sappendHtml( scdetails[0], cta ); // logo sappendHtml( scheader, ” ); sc_logo = scheader.getElementsByClassName( ‘sc-logo’ ); logo_html = ”; sappendHtml( sc_logo[0], logo_html ); sappendHtml( scheader, ”...
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Boost your site’s search ranking by taking a $10 SEO course online

If you’re looking for a way to make your personal or professional website more visible and grow your audience, you need to know some search engine optimization (SEO) techniques. SEO is the not-so-secret formula for making Google prioritize your site above others. Apart from being flat-out effective, SEO is one of the most in-demand marketing...
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Welcome to Voldemorting, the Ultimate SEO Dis

“I’m so tired of all the bad news on birdsite.” “Yeah, there’s just too much about The Cheeto.” Cheeto and birdsite might not be common vocabulary, but the phrases are strangely interpretable. It’s easy to jump from Cheeto to Donald Trump or from birdsite to Twitter. Even more understandable is the attitude that comes along...
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RankScience closes $1.8M seed — and now only wants to replace human SEO staff if you don’t have any

A couple of years ago YC-backed RankScience, which offers AI-enhanced SEO split-testing, put a few SEO experts’ noses out of joint when the fledgling startup brashly talked about replacing human expertise with automation. Two years on its pitch has mellowed, with the team saying their self-service platform is “augmenting human SEO ability rather than replacing...
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Website redesign mistakes that destroy SEO – Search Engine Land

Redesigning a website, whether it’s your own or a client’s, is an essential part of marketing today. It’s essential because technology, trends, and the expectations of users change over time, and if we want to remain competitive, we must keep pace with these changes. But this task, while essential, also presents certain risks from an...
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The Truth About Launching An SEO Strategy

PexelsPexels I’ve never been a fan of the self-proclaimed “SEO guru.” Search engine optimization (SEO) strategies can seem like such mythical solutions: Do XYZ for X amount of months and “they” will just come to your website. It sounds too good to be true. The fact is, for a handful of brands buying SEO services,...
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The Vicious Circle Of SEO (And How To Beat It)

(Photo by Omar Marques/SOPA Images/LightRocket via Getty Images) The vicious circle of SEO is the theory that top‐ranking pages in Google rank high because they get lots of backlinks, and they get lots of backlinks because they rank high. It’s easy to see why this theory is so convincing. Imagine you’re a journalist or blogger...
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12 most important pillars of an effective SEO strategy – TNW

When done right, SEO can help you improve SERP rankings, increase targeted traffic to your website, and drive more sales. But how do you create an effective SEO strategy that can help you achieve that kind of success? It’s way more complex than choosing a few keywords or fixing bugs on your website. Google, the...
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