Tag

SEO

SEO Content Strategy Tips to Boost Your Ranking in 2019

No matter your industry, company size, the products or services you offer, or the audience you serve, there’s one thing I can assume with near absolute certainty: You want to appear on the first page of Google’s organic search results. And you’re likely dedicating at least some portion of your budget to an SEO content...
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Look Out for These 5 Signs of Black Hat SEO

Black hat SEO refers to unethical practices to help a website rank higher in Google. Often times, a website doesn’t even know it’s suffering from black hat search engine optimization — and being penalized for it. Though black hat can temporarily help a website rank higher in Google, search engines will ultimately demote it for...
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Four excellent case studies of structured data for SEO – Econsultancy

The importance of structured data, a type of code that makes the content of webpages easier for search engines to interpret, is frequently emphasised in advice articles and presentations about SEO. We’re told that structured data can help make your webpage more visible in the SERPs; that it can help you get rich results and...
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Why You Must Stop Obsessing About These 5 Things in SEO

‘ ); h3_html = ‘ ‘+cat_head_params.sponsor.headline+’ ‘; cta = ‘‘+cat_head_params.cta_text.text+’→‘ atext = ‘ ‘+cat_head_params.sponsor_text+’ ‘; scdetails = scheader.getElementsByClassName( ‘scdetails’ ); sappendHtml( scdetails[0], h3_html ); sappendHtml( scdetails[0], atext ); sappendHtml( scdetails[0], cta ); // logo sappendHtml( scheader, ” ); sc_logo = scheader.getElementsByClassName( ‘sc-logo’ ); logo_html = ”; sappendHtml( sc_logo[0], logo_html ); sappendHtml( scheader, ” ); if(“undefined”!=typeof...
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Majority of SMBs doing SEO are in-housing

A majority of small businesses (SMBs) surveyed understand they should be doing SEO but only 36 percent have an SEO strategy in place and are actively pursuing it. That’s according to a survey of 529 small businesses, between 1 and 50+ employees conducted by The Manifest. Beyond the 36 percent, the survey found another 23...
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SEO Strategy vs. Tactics: What’s the Difference? A Lot!

‘ ); h3_html = ‘ ‘+cat_head_params.sponsor.headline+’ ‘; cta = ‘‘+cat_head_params.cta_text.text+’→‘ atext = ‘ ‘+cat_head_params.sponsor_text+’ ‘; scdetails = scheader.getElementsByClassName( ‘scdetails’ ); sappendHtml( scdetails[0], h3_html ); sappendHtml( scdetails[0], atext ); sappendHtml( scdetails[0], cta ); // logo sappendHtml( scheader, ” ); sc_logo = scheader.getElementsByClassName( ‘sc-logo’ ); logo_html = ”; sappendHtml( sc_logo[0], logo_html ); sappendHtml( scheader, ” ); if(“undefined”!=typeof...
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ASEOHosting Warns of the Growing Threat of SEO Spam Attacks – Virtual

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14 Common SEO Mistakes (And How To Correct Them)

Search engine optimization (SEO) is an entity in near-constant flux. Over the years, Google has changed its search algorithms multiple times—most recently in March 2019. Many businesses may be employing SEO tricks that are outdated or just clumsy and that ultimately end up being counterproductive. While it’s important to keep up with the ever-changing nature...
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What killing rel=prev/next means for SEO

By now, you’ve probably heard that Google is no longer supporting rel=prev/next markup. In fact, Google hasn’t supported it for years. That’s unfortunate because Google forgot to tell anybody. Many digital strategists were implementing rel=prev/next code thinking that it would offer some SEO benefit. It did at one time. It doesn’t anymore. So what happened?...
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7 Reasons Why SEO Matters for Every Startup

For entrepreneurs, SEO is an integral part of building a successful startup from the ground up. Despite this, many founders neglect this low cost, high reward business strategy, according to digital growth expert Scott McGovern. A Search Engine Optimization (SEO) strategy is a powerful tool for any startup — and doesn’t have to kill the...
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