SEM vs. SEO vs. PPC Defined: What’s the Difference?

As someone who likes to think he is organized – or, as someone who at least likes to organize things – I’ve attempted to treat digital marketing terms similarly. The same can be said for now-Googler and search industry pioneer Danny Sullivan when he began routinely using the term “search engine marketing” in 2001 to...
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SEO Guide: How to Optimize Your Posts in WordPress

WEBINAR: On-demand webcast How to Boost Database Development Productivity on Linux, Docker, and Kubernetes with Microsoft SQL Server 2017 REGISTER It is not uncommon for beginners to under-utilize SEO plugins in WordPress. Often, they read a few guides online on how to start your own blog/website, and do the steps specified in these blogs without...
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How Korske Ara of World Photo Day Uses WordPress

World Photo Day comes around once a year on August 19, and celebrates our passion for photography. Originally founded way back in 1837, photographer Korske Ara revived the event in 2009, and it’s been going strong ever since. “Photography is a powerful method of communication that we can use to uplift, inspire and initiate change...
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Top 3 SEO plugins for WordPress 2017

Driving organic visitors to your blog requires planning, forethought, and strategic search engine optimization strategies. Whereas in the past, your SEO efforts were either hit or miss, now it’s much more effective to create engaging content for your audience. By attacking content creation this way, you are delivering engaging and entertaining information your readership and...
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Hosting Essentials for E-commerce WordPress Sites

New e-commerce businesses are popping up every day, with brick-and-mortar operations rapidly joining the digital marketplace. This flurry of growth has massive economic implications: eMarketer recently reported that global e-commerce sales will experience double-digit increases through 2020, topping out at an astounding $27 trillion. It comes as no surprise that WordPress, which powers 28% of...
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WordPress.com begins testing first TV ads in 6 markets – VentureBeat

WordPress.com unveiled its first TV ads today and said they were currently being shown in limited runs in six text markets, though it did not unveil which markets. The five ads in this series are built around the theme “Free to be” and each profiles a local or small business user in Detroit. On his personal blog,...
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Phony WordPress Domain Steals Cookies to Fool Web Admins

All that’s missing is an “e,” but a fake WordPress site could fool website admins into letting it take over browser sessions and steal information, researchers warned. A report from consulting firm Securi first revealed that a fraudulent application program interface (API) domain, called WordPrssAPI, was attempting to steal active cookies to impersonate users, including...
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7 Trending WordPress Ecommerce Themes of 2017

Finding Ecommerce Themes As the internet and the number of commercial operations taking place within it grow, so does WordPress. An easy-to-use tool for creating your website, whether it be a blog on politics or an online candle shop, it offers an array of options to choose from. Customization is a defining feature of WordPress,...
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WordPress Zero-Day Could Expose Password Reset Emails

Polish security expert Dawid Golunski has discovered a zero-day in the WordPress password reset mechanism that would allow an attacker to obtain the password reset link, under certain circumstances. The researcher published his findings yesterday, after reporting the flaw to the WordPress security team last July. After more than ten months and no progress, Golunski...
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WordPress Announces Yet Another Maintenance Update

WordPress 4.7.4 is now available. The release contains 47 maintenance enhancements and fixes. Chief among them includes a visual editor compatibility fix for an upcoming version of Chrome. WordPress April 2017 Maintenance Update With the new update, uploading audio and video files will no longer result in broken thumbnails. The version’s REST API also received a few...
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