May 20, 2017

4 of the Most Effective PPC Ad Extensions – Search Engine Journal

Lisa Raehsler Not all ad extensions are created equal. Whether it’s on Google AdWords or Bing Ads, ad extensions maximize your visibility in the search results. Ad extensions also allow for additional or deeper messaging that doesn’t fit in the base ad copy. Here are four PPC ad extensions you should be using today. 1. Structured Snippets Structured Snippets are one of...
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Apple’s Siri vs. Google Assistant on iPhone: Siri just can’t keep up

Winner: Google Why: I give credit to Siri for providing the run breakdown by inning, but Google takes the round. Google let me dig deeper to see a highlight video of the game on YouTube, check out MLB standings, the MLB schedule, Yankees news, MLB news and more. The Yankees won, by the way. Article...
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Hosting Essentials for E-commerce WordPress Sites

New e-commerce businesses are popping up every day, with brick-and-mortar operations rapidly joining the digital marketplace. This flurry of growth has massive economic implications: eMarketer recently reported that global e-commerce sales will experience double-digit increases through 2020, topping out at an astounding $27 trillion. It comes as no surprise that WordPress, which powers 28% of...
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Why Investing in SEO Makes Good Business Sense

As Google continues to unhinge marketing models everywhere, companies are increasing spending on digital marketing services. If you are considering investing in search engine optimization (SEO), it may be hard to decide where to spend money, especially when marketing budgets are always tight. Still, SEO firms can potentially bring a lot of value to your...
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Google AdWords Introduces Scheduling for Conversion Imports

Matt Southern Google has rolled out the ability to schedule imports of offline conversion data. Advertisers can schedule AdWords to automatically upload offline conversions on a daily or weekly basis. Conversions can be uploaded into either individual or manager accounts. Google says this will help advertisers save time and reduce errors. Of course, that is after...
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RippleSmith Services

Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.