Category

SEO News

Google is sending more traffic than Facebook to publishers — again

Google used to be the main source of referral traffic for web publishers. Then Facebook eclipsed it. And now, Google is back on top again. Over the course of 2017, the search engine has become publishers’ main source of external page views, according to new data from Parse.ly, a digital analytics company. It’s basically a...
Read More

6 AdWords & Bing Ads Secrets Every PPC Marketer Should Know

Lisa Raehsler ‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(”); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “paid-search”, ( $(this).attr(‘href’) ) ); }); } } }); }); If you work in PPC, you’re probably always in search of great tips to improve performance or streamline management. Well,...
Read More

SEO is not enough in the age of voice

With technology transforming virtually every aspect of our lives, it should be noted that many of the innovations we’re now seeing have existed for decades in science fiction novels and television. The capacity to talk to a computer (and have it talk back) was a staple of Gene Roddenberry’s Star Trek, where the Starfleet computer was...
Read More

Google Analytics: Using Enhanced Ecommerce to Grow Revenue

Reporting on overall revenue and revenue by channel is among the most essential data for a niche ecommerce company to grow its business. Google Analytics has a powerful revenue-reporting suite called “Enhanced Ecommerce.” I will review Enhanced Ecommerce in the post. I’ll provide tips for setting it up and, also, for how to use it...
Read More

Which PPC metrics matter? Lessons from half a million keywords

Are your AdWords campaigns working… like, really working? That might be a surprisingly hard question to answer. Anybody with an AdWords account can see if they’re getting clicks, and it’s not too hard to set up conversion tracking — but chances are that the reason you put money into AdWords was that you wanted to...
Read More

Amazon & Google-YouTube spat a good reminder to spend time …

CLOSE We love the streaming system, but everything else about this TV isn’t great. Reviewed.com – Jackson Ruckar, Jeremy Stamas, Mike Roorda Google and Amazon acted like kids this week in a schoolyard spat. “He started it first,” you imagined one might say. On the surface, this latest bout of corporate warfare seems petty and...
Read More

Four Reasons Why You Need To Customize Your SEO Strategy

Post written by Jeff Gilden Article source: https://www.forbes.com/sites/forbesagencycouncil/2017/12/08/four-reasons-why-you-need-to-customize-your-seo-strategy/
Read More

How To Track YouTube With Google Analytics

YouTube is one of the most widely visited websites. The video sharing platform currently attracts over a billion users—about a third of all Internet users who all collectively generate billions of views. YouTube’s widely recognisable format and presence on the web make it a powerful asset to any marketing strategy. Videos that go viral have...
Read More

Earnings Clues on Pilgrim’s Pride Corporation (PPC), Fidelity National Information Services, Inc. (FIS) Analyst’s …

Pilgrim’s Pride Corporation (NASDAQ:PPC) plunged -1.27% with the closing price of $37.27. The overall volume in the last trading session was 1.15 million shares. Company Growth Evolution: ROI deals with the invested cash in the company and the return the investor realize on that money based on the net profit of the business. Investors who...
Read More

Google’s mobile search results now include videos of celebs answering your questions

Google is testing a new feature that will allow celebrities and other notable figures to answer users’ search queries directly in the form of “selfie” videos posted in the Google Search results. The company says this program is initially being piloted on mobile with a handful of people for now, including Priyanka Chopra, Will Ferrell, Tracee...
Read More
1 2 3 303

RippleSmith Services

Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.