August 1, 2017

Watchdog Group Files Complaint Over Google Tracking In-Person Purchases

Google CEO Sundar Pichai delivers the keynote address at the Google I/O 2017 Conference at Shoreline Amphitheater on May 17 in Mountain View, Calif. Google’s new tool for tracking how online ads connect to in-person sales has been criticized by a privacy watchdog group. Justin Sullivan/Getty Images hide caption toggle caption Justin Sullivan/Getty Images Google...
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Google testing list format for AdWords enhanced sitelinks

Over the past month or so, Google has been testing how sitelinks show up on brand queries on desktop search results. The test is on enhanced sitelinks, which include a line of description copy with each link and appear only on brand queries on desktop. Typically, these appear in two columns below the ad as...
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5 tools, tips and hacks to maximize your SEO output

This article was co-authored by my colleague at Go Fish Digital, Chris Long. Part of being an effective SEO is being incredibly efficient with the tasks at hand. You just aren’t going to have the time needed to go deeper and continue to add value if you’re spinning your wheels doing manual, repetitive tasks. Because...
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10 Mistakes You’re Making With Google Analytics – Entrepreneur

Find out how to optimize your website to give your customers experiences that will have the biggest ROI for your business. Register Now » Google Analytics has proven time and time again that it’s one of the best marketing tools out there. With its detailed and user-friendly reports about what’s happening on a website, and...
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