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August 11, 2017

Google AdWords Ads to Undergo Significant Makeover This Month

Matt Southern Google has announced its AdWords ads will undergo one of the most significant makeovers in recent memory later this month. The forthcoming updates will apply to mobile ads only, and will change how sitelinks, callouts, and structured snippets are displayed. Sitelinks Carousel Google will be introducing a sitelinks carousel to AdWords ads, which...
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Hot Do It Yourself (DIY) Tips from a Search Engine Optimization (SEO) Expert

TL: Think about how someone might search online, for the kinds of products or services you offer. For example, consider a problem for which your product or service offers a solution, and build keywords around fixing that problem. Do your keyword research, to figure out how many searches each keyword gets on a monthly basis,...
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Google’s Analytics Intelligence Brings Interactive Queries to the Desktop

Analytics Intelligence introduces query and response to Google Analytics and Google Analytics 360 PHOTO: Diego PH People are getting more and more accustomed to asking their computer devices questions these days, so it shouldn’t be surprising that software outside of virtual assistants is beginning to accommodate those behaviors, too. Nor should it come as a...
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