Pauline Jakober ‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(”); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “paid-search”, ( $(this).attr(‘href’) ) ); }); } } }); }); Relationships are hard. And your company’s relationship with PPC is no different. You and your marketing team may give PPC...Read More
Google is hard at work behind the scenes improving one of its ambitious technical projects ever – Street View. The company previously revealed that its been rolling out improved camera cars with better photographic equipment to improve the quality and resolution of images that make up its street-level views in Google Maps, but it’s also...Read More
(Photo: SAM PANTHAKY/AFP/Getty Images) How effective is Google AdWords? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and better understand the world. Answer by Justin Rezvani, Founder CEO at theAmplify, on Quora: For the past decade, digital advertising has been on an exponential growth curve. Big...Read More
To help customers gain more insights into their marketing campaigns’ impact on the customer journey, Salesforce and Google have announced an arrangement to integrate CRM data with digital analytics and ad campaign data. The integration with Google’s premium analytics platform, Google Analytics 360, is part of a larger strategic partnership with Google that was announced...Read More
Ben Jacobson ‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(”); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “paid-search”, ( $(this).attr(‘href’) ) ); }); } } }); }); Have you ever noticed how often someone will complain that something “doesn’t work” if they don’t understand it? It couldn’t...Read More
If you get easily hangry and impatient, Google’s new feature that lists restaurant wait times will help you plan around your hunger pangs. The update will arrive to Google search and Maps “soon.” It will show you how long you’ll have to wait to get a seat at a restaurant at any particular hour. Google...Read More
Automation is nothing new in AdWords, but this month, Google launched a pilot that adds new text ads to advertisers’ accounts. Dubbed Ads Added by AdWords, the program started on January 26. Not surprisingly, this news has set off alarm bells among paid search managers that worry about Google usurping control over the ad creation...Read More
SEO for local business has gone through a number of changes. First, local businesses had to figure out Google’s algorithm so that their websites would appear in search results. Next came local search ranking factors that emphasized location-based factors. Now, it seems Google updates will require a new look at vertical-specific ranking factors. This isn’t...Read More
Google Cloud chief Diane Greene has found an ally in Salesforce’s Marc Benioff. (Credit: David Paul Morris/Bloomberg) Marc Benioff and Salesforce are partnering with Google in one of cloud computing’s highest profile alliances yet — one that could send aftershocks through the business software market. In a strategic partnership announced on Monday, Salesforce and Google revealed plans...Read More
Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.
