AdWords is a brutal marketplace for many B2B businesses. There’s low search volume and high competition, resulting in extremely expensive CPCs — not good. Instead of burning your cash on expensive and ineffective ads, consider these five AdWords tweaks and strategies that any company can implement immediately. 1. Start with negative keywords Homing in on the keywords that work...Read More
Search engine optimization has a rich history. Really, for an industry that many people (from the outside) view as boring, those of us who work in it know it is anything but. Recently, I made a documentary about SEO and it really emphasized the impact the field has had on businesses. Today, I want to...Read More
Treva Marshall Want more conversions? Want to make smarter and better decisions about your SEO and other marketing activities? Then you need to analyze what people do on your website. Google Analytics is the single best tool to help you understand user behavior . Here are three ways you can use Google Analytics to understand exactly...Read More
In the first article of this two-part series, we covered some important recent changes to Google’s search algorithms. The goal of this second article is to give digital marketers an idea of how the most significant changes in Google’s paid products will affect your strategy in 2017 and beyond. Exact Match Keyword Change for Paid...Read More
Published Sunday, Jun. 25, 2017, 3:21 pm Front Page » Sports » Top SEO tips to market your online casino website Join AFP’s 112,000+ followers on Facebook, Twitter and YouTubeSubscribe to sports and news podcasts on iTunes News, press releases, letters to the editor: augustafreepress2@gmail.com Advertising inquiries: freepress@ntelos.net Phone: 540-949-6574 As the owner of an...Read More
Until now, Posts on Google only allowed a small number of celebrities, sports teams, sports leagues, movie studios and museums to post social network-style updates about their activities right to Google’s search result pages. Using this, these organizations and individuals could post images, videos, GIFs and text and use that to drive traffic to their...Read More
Lisa Raehsler Are your PPC advertising campaigns performing as well as they could be? Truthfully, in the world of paid search, there’s always room to improve. That’s why Google AdWords recently released improvements to quality score reporting. This data can help you create even more relevant PPC ads. What are the key improvements for advertisers? You can: View results...Read More
Adam Heitzman Creating SEO reports for clients can be a daunting task. Every client or business has different goals. In many cases, your reports must be both elementary and robust – depending on who is receiving the report. But SEO reports are vital. You need to let your clients, upper management, and other stakeholders know how your...Read More
Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.
