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Web Optimizers

Google creates jobsite Google Hire, but does that mean employers will be able to snoop on your grubby digital history?

IT comes as no surprise that a prospective boss is going to Google you before you get an interview. But now the Search giant is building its own recruitment tool which will help companies learn a LOT about its applicants. The Google Hire website is live but Sun Online couldn’t log on with its Google account…for...
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Hackers attacking WordPress sites via home routers

Home routers are corralled into a network that disseminates the brute-force attack. Administrators of sites using the popular blogging platform WordPress face a new challenge: hackers are launching coordinated brute-force attacks on the administration panels of WordPress sites via unsecured home routers, according to a report on Bleeping Computer. Once they’ve gained access, the attackers...
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5 Tips to Improve Your Local SEO in 5 Hours

Effort is important, but knowing where to make an effort makes all the difference. I’ve helped hundreds of local business owners bolster their SEO. In many instances, entrepreneurs have solicited my business after unsuccessfully trying to boost their own SEO for years. The issue isn’t that they are lacking effort, it is that they don’t know...
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Does Google’s AutoDraw AI grasp modern art better than you?

Turns out Google is a better artist than you. The company has unveiled a new web-based drawing tool called AutoDraw, which will turn your terrible Microsoft Paint skills into actual pictures. Just scrawl something on your phone screen with your finger (or on your desktop with a mouse) and Google’s machine learning will detect what...
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Danny Seo turns love of environment into a lifestyle

Danny Seo’s motto for a sustainable lifestyle: Never sweat the small stuff.(Photo: Jonas Jungblut for Naturally, Danny Seo) The average 14-year-old doesn’t spend afternoons filling out tax forms, creating bylaws and lobbying congressional leaders. But Danny Seo, whose style-meets-sustainability approach to modern design has made him a green-living guru, was no average teen. Born on...
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Google is testing a new way of training its AI algorithms directly on your phone

When big tech firms use machine learning to improve their software, the process is usually a very centralized one. Companies like Google and Apple gather information about how you use their apps; collect it in one place; and then train new algorithms using this aggregated data. The end result for users could be anything from...
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5 quick SEO wins for new clients

I put out a HARO query to see what tactics other SEO specialists and agencies used as quick wins when they took on a new project. I got back some great, solid responses from SEO experts across the country and wanted to share their advice. Most of the answers I received fell into one of five basic...
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CMS Battle for Beginners: WordPress vs Joomla vs Drupal (Infographic)

Prior to the 1990s, networking required business owners to put on their business attire, shove on dress shoes, drive to a pre-determined location at a pre-determined time, walk into a room full of people who didn’t know each other, go through introductions, explain their business, hand out business cards and hope people remembered to call later.  Building...
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SEO Tactics That (Still) Work In 2017 – Forbes

For a non-expert, it can be hard to keep up with fashions in search engine optimization. One minute a particular tactic — like industrial-scale link building or keyword stuffing — is all the rage. Two years later, it’s as if the whole craze never happened. Many people end up dismissing fashion as frivolous, and it can be...
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