Did you know? Your company is paying to be on the first page of Google search results. Let me explain. You’re either paying up to $65+ a click for AdWords ads (PPC). Or you’re paying someone to create content and optimize your website for search (SEO). Or you’re paying in terms of lost sales to...Read More
This will sound like an odd thing to say about a Google product, but I feel like Google Photos is kind of underrated. For a long time, it was but a shadow of full-fledged photo editor and gallery apps from third parties, but these days it’s actually really rather good, if still incomplete. This week...Read More
One of the biggest mistakes people make with search engine optimization is assuming it will be an overnight transformation for their website. While it’s true that SEO can have a dramatic and long-lasting effect on your site, it’s also true that good SEO takes time, and that people who want to enjoy all the benefits...Read More
Google Inc. is stepping up its march to become a full-service entertainment destination with its YouTube TV service, which will enable subscribers to watch live feeds of top television networks for $35 a month. On Tuesday the company unveiled its long-planned service, which is expected to launch in a few months with more than 40...Read More
I don’t think there are many web applications as widely used as WordPress. It powers a vast swathe of the Internet, ranging from blogs and news websites, to e-commerce sites. And wouldn’t it be nicer if it was a little bit faster? Enter PeachPie. This Czech startup has developed a platform that can compile PHP code to...Read More
Understanding the aspects of design, technology, and content that affect search engine optimization (SEO) is an essential skill for any web team, but they are particularly important when undertaking a major redesign effort. During a redesign much can go wrong, from technical issues and change-adverse audience reaction to traffic loss and usability problems. Any one...Read More
Google Google is closing down Spaces, a little-known messaging and content sharing service. Launched back in May last year, Spaces aimed to make sharing content from the Internet within small groups easier. The app, available on iOS, Android and through the web, allowed users to create a “space” for interesting topics, of which other users...Read More
Currently running 27.5 percent of all websites (yes, all of them), WordPress dominates the World Wide Web and is among the best website builders for small businesses. One of the things that keeps WordPress at the top is the wide variety of both free and premium themes available to use. Themes enable you change the look and feel...Read More
Shutterstock From mastering the basics of local SEO optimization to keeping tabs on Google’s ongoing algorithm changes, staying on top of SEO trends is enough to give any brand whiplash. Trust me. I’ve seen it. And it ain’t pretty. Sure, your company has covered the basics: you’ve claimed your Google listing for local search optimization, you’ve researched...Read More
Google is saying goodbye to one of its many messaging apps. The search giant said Friday on a technical support page that it would shut down its Spaces app on Apr.17. Google debuted the app in May and pitched it as an easy way for people to conduct multiple online conversations based on individual topics...Read More
Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.
