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Web Optimizers

Google’s bus crash is changing the conversation around self-driving cars

Amid the nonstop parties, panels, activations, and tacos, Google was dealing with a pronounced shadow hanging over its presence at SXSW this week: the company’s ambitious self-driving car program was responsible for its very first collision back in February. Now the fallout has found its way into nearly every transportation-focused panel discussion here in Austin. Even...
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An Inside Look at SEJ: The WordPress Plugins We Use

Over the years, Search Engine Journal has undergone many changes in the quest to serve our readers better. Part of what makes this site awesome is the team that works behind it. The other key to our success are the many tools and plugins we’re using to make sure everything runs smoothly. We decided to share our favorite tools wi  ...
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7 proactive ways to jump-start your SEO before a site launch

You’re about to launch your new website. You have a fantastic idea/product and a great team. You understand the basics of SEO. But you think you cannot do SEO without a live site. It is impossible, right? Actually… no! It is more than possible. In fact, it is critical. Way too often, website owners fail to...
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Score One for Humanity: Google’s Go Machine Finally Loses to Korean Champ

The machine can be beaten after all. Today, at least. Korean Go champion Lee Sedol finally bested Google’s computer program in the ancient game that scientists at companies like Google and Facebook have been using to challenge their machine learning technology. Google’s machine, AlphaGo, had beaten Sedol three straight times before Sunday when Sedol notched...
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20 Helpful Plugins for a WordPress Blog, for Ecommerce | Practical …

Writing a blog can be a good way of providing your shoppers with useful product information while also establishing your expertise. Here is a list of helpful plugins to customize a WordPress blog. There are plugins to manage your content, improve your site speed, optimize your pages, engage your readers, and add ecommerce solutions. Plugins...
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The importance of SEO in omni-channel marketing, part 2

The first part of this article series on SEO in omni-channel marketing explained how search engines are intimately integrated into your customers’ lives. Ignoring SEO will eliminate you as an option when customers evaluate and buy things. SEO is critical to any company’s financial success and should be a top priority. Today, let’s look at...
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Google fights AT&T, Comcast over Bay Area Google Fiber service

MOUNTAIN VIEW — Google’s plan to bring ultrahigh-speed Internet service to the Bay Area has run into a decidedly nontech hurdle: utility poles. To roll out Google Fiber in five Silicon Valley cities, the tech giant needs access to the poles for stringing up fiber cable. But in several cities a who’s who of Google...
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Built.io wants to challenge Drupal and WordPress with its headless …

Built.io offers a number of services for enterprises, including a mobile backend service and an integration platform. In addition, it also offers Contentstack, a headless content management service (CMS) that aims to challenge the likes of WordPress and Drupal in the enterprise. Contentstack is getting a major update today with the launch of a set of...
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How to amplify your already spectacular SEO to be super-crazy successful

If you’ve been doing SEO full time for more than a couple of years, chances are you’re pretty darn good at it. Spectacular, you might say. Keeping up with the algorithms isn’t that hard when you’ve been diligent about staying ahead of them. Panda, Penguin and Hummingbird are things that bother other SEOs, but not...
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Master of Go Board Game Is Walloped by Google Computer Program

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