One of the most common problems in the SEO industry is that clients often do not implement their agencies’ SEO recommendations — and then they complain when they don’t get the results they expect from their SEO campaign (i.e., increases in visibility, traffic and conversions). There are several reasons clients do not implement SEO recommendations, including: Not having...Read More
US Attorney John Parker of the Northern District of Texas announced an SEO named William Stanley has been sentenced to 37 months in federal prison and ordered to pay $174,888 in restitution to a dozen identified victims for attempting to extort money from a business in Dallas. According to the announcement, Stanley extorted individuals and...Read More
It’s tough being an SEO practitioner. Every time you think you’ve got the best practices down, some new development comes along that forces you to change your tactics or adjust your strategy. From algorithm updates to SERP layout adjustments to new search features, optimizing a website for organic search can often feel like trying to hit a moving target....Read More
The company that lets you compare air fares and translate foreign languages online wants to make it easier to weigh the costs and benefits of installing solar panels on household rooftops. Google is rolling out a new online service that quickly tallies up considerations of going solar and whether homeowners should consider buying or leasing...Read More
Despite the existence of WP_Error and all the pieces required, there is no single “WordPress Way†to handle and display errors. You can indicate an error occurred in a function or method by returning the WP_Error object (and that’s been my usual MO in my work), but once we do, how do we handle these...Read More
When Apple revealed that its new operating system for mobile phones, iOS 9, would feature what the company called “content-blocking Safari extensionsâ€, no one really blinked. Tim Cook, Apple’s chief executive, didn’t even detail the feature on stage at the lavish launch for iOS 9 in July. Instead, details of the content-blocking extensions were buried...Read More
Unlike most modern web applications, WordPress is stateless. If you’re going to build a web application on top of WordPress, you’re going to need some sort of a system to maintain sessions. Cookies provide a simple, conventional mechanism to manage certain settings for users who have signed in on the front-end. In this article, we’ll...Read More
A 2015 study by Smart Insights showed that 50 percent of businesses doing digital marketing had no form of digital marketing plan or strategy. They were doing digital marketing, yet there were no clearly defined objectives or goals. Does this seem a little crazy to you? In our experience helping businesses large and small, we’ve also...Read More
Analyze 2015’s holiday search marketing performance before you do anything in 2016. Search engine optimization attempts to improve past organic search performance. You must know how your site performed this year before you can optimize anything in 2016. You may have theories about what was supposed to happen based on plans that were made during...Read More
Google Now is partly a portal to the main Google search engine, so you can ask the digital assistant anything that you would query Google for: the height of the Eiffel Tower, what six inches is in centimeters or even what’s on your agenda. But the app also integrates with specific features on your phone—here...Read More
Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.
