“SEO†and “copywritingâ€â€”two specialized fields that can seem at odds with each other, yet have entered into a unique marriage. Together, they have created the ultimate offspring in the form of content marketing. Theirs is a complicated relationship that can take some work. One partner is a pleaser and the other is a doer. Inherently,...Read More
Ved wrote that he’d been checking the availability of Google domains on the company’s own tracker, as one does, when he discovered that Google.com was open for purchase. Naturally, he bought it. Rather than immediately use the domain to display pictures of butts, as we some might have done, Ved claims he alerted Google’s security team. The transaction...Read More
We all know that WordPress is an amazingly rich, extendable and simple platform. That’s probably one of the reasons it powers so much of the web today. But in some cases this richness can be the downfall of your site. If you load too many plugins, for example, or alternatively – select that one theme...Read More
Have you ever felt the exact factors that impact local SEO results seem like they are always in flux? With every change search engines – specifically, Google – make to their search algorithms and results, it’s hard to know exactly what you need to focus on to ensure your SEO efforts are keeping up with...Read More
“Is Google+ a dead man walking?†I asked the question in front of about two hundred marketers. The temperature in the room was high because we were in Hot’lanta at the Digital Summit, where I moderated a panel on the future of social and search. About two thirds of marketers in the room raised their...Read More
You don’t have to be a huge publisher to take advantage of Google’s new Accelerated Mobile Pages project. Sure, the feature is already live for some articles on major media properties like Vox, The Verge, BuzzFeed, the Washington Post, the New York Times and the Guardian, which all have signed onto the effort that aims...Read More
The battle over SEO practices is over. It’s been a long fight, but Google has won, and shady SEO agencies have been left to drag their wounded link farms and keyword-stuffed pages from the proverbial battlefield. Google’s victory has been so sound, in fact, that they’ve remade an entire industry and turned their former enemies...Read More
October 07, 2015 IT security company High-Tech Bridge issued a security advisory on Wednesday for two reflected cross-site scripting (XSS) vulnerabilities in the Calls to Action WordPress plugin. IT security company High-Tech Bridge issued a security advisory on Wednesday for two reflected cross-site scripting (XSS) vulnerabilities in the Calls to Action WordPress plugin. The plugin...Read More
This is the second video in our SEO 202 video series. We discuss the importance of name, address and phone number (NAP) consistency, how to choose which citations to check, and the difference between structured and unstructured citations. Don’t Let Your Marketing Automation Hurt Your SEO With over 2,000 marketing automation platforms out there, it can...Read More
In a previous article we saw how to manually back up a WordPress website. In particular, we saw how to backup a database, and how to restore it. However, when we try to restore a database, a problem can occur, not discussed in the previous article. What about big databases? There’s always a limit in...Read More
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