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Web Optimizers

Learn More About Google Analytics at ABA’s First Technology Meetup

The American Booksellers Association’s first Technology Meetup will be held on Tuesday, July 2, and will focus on helping booksellers better understand and make use of Google Analytics. This new series is part of ABA’s ongoing education initiative for stores; meetups will take place one Tuesday per month at 2:00 p.m. ET.  Compared to ABA’s Marketing...
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Google’s third subsea cable will pump data from Portugal to South Africa

Google’s Equiano subsea cable will connect Portugal, South Africa, Nigeria and likely other nations. Google Google’s third undersea network cable will shuttle high-speed data from Portugal to South Africa and countries in between starting in 2021, a fiber-optic line called Equiano. The fiber-optic line is part of Google’s massive investment in computing infrastructure — an...
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To Make More Money Online, You Must Diversify From Google AdWords and Facebook Ads (or Pay the Price)

Do you rely on one client for all of your business? Every business worth its salt knows the value of diversification when it comes to making money. It’s a lesson that’s drummed in early and often, often by hard experience. But diversification doesn’t just apply to variety in your clients. It also applies to your marketing....
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The 4 SEO Priorities for Ecommerce Sites

Google rarely discloses algorithm details. That lack of transparency forces search engine optimizers to work in the dark. I equate it to the medical profession, where doctors are fighting an unknown illness. Ask 10 doctors why your head hurts, and you could get 10 different answers. To be sure, searches on Google sometimes directly lead...
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Google analytics suggest a surprising winner of the first Democrat debate

While pundits debate which candidate had a good showing and which had a bad showing at the first Democratic debates, Google analytics provided a technical measure that is a strong indicator of who won. The official Google Trends social media account tweeted that Rep. Tulsi Gabbard of Hawaii had the greatest increase in searches on...
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Houston Digital Marketing Agency Helps Local Businesses Leverage Google Adwords

Google Adwords Greene Consulting Group, a digital marketing company operating in Houston, Texas, Helps Local Business Owners leverage Google Adwords, to get more customers. HOUSTON, TEXAS, US, June 25, 2019 /EINPresswire.com/ — Greene Consulting Group, a digital marketing company operating in Houston, Texas, has today been recognized as being a front runner in helping Local...
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SMX Advanced through the lens of a young SEO professional

At a very young age, I knew digital marketing was the career for me. I was instantly drawn to the evolving search landscape and intrigued by customer behaviors on search. To me, SMX Advanced not only amplified my passion for search marketing, but it also provided me the opportunity to network and learn from the...
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Wunderman Thompson Achieves the Marketing Analytics Partner Specialization in the Google Cloud Partner Program

Google Cloud Recognizes Wunderman Thompson’s Technical Proficiency and Proven Success In Marketing Analytics NEW YORK, June 25, 2019 /PRNewswire/ — Wunderman Thompson today announced that it has achieved the Marketing Analytics Partner Specialization in the Google Cloud Partner Program. By earning this Partner Specialization, Wunderman Thompson has proven their expertise and success in building customer...
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Top PPC SEO Agency Awards Issued for the Month of June by 10 Best SEO

Finding the best PPC SEO agency is not an easy task, especially for a small business or an entrepreneur that is often busy with the essentials of the job. PPC SEO ads are an affordable way to reach out and an important marketing technique, which is why the 10 Best SEO has set up a...
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Check your settings if you don’t want Google tracking every move

CLOSE If you want to use certain Google features, you’ll get a notification urging you to turn the feature on. USA TODAY MORRO BAY, Calif. – I stepped out of the car and took a visit to a local hotel here right off the main road. It was so easy to find, I didn’t have to...
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