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Web Optimizers

How Voice Search Could Affect The Future Of SEO

Voice-based search queries have not traditionally been a significant consideration for search engine optimization (SEO); people usually would rather type their queries into a webpage directly, avoiding the errors and that can come with automated voice translation. However, voice recognition technology is becoming more accurate and pervasive, making it a possible influencer for future search...
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Google Renews Its Cloud Efforts

Google Inc. built one of the world’s most powerful networks of data centers, able to handle more than three billion search queries a day. But it fell behind Amazon.com Inc. in the fast-growing business of renting out computing horsepower to others. Now, Google is making a renewed effort to catch Amazon. At a conference on...
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Learning from the Drupal/WordPress vulnerability

October 31, 2014 An XML vulnerability that affects the most common versions of both WordPress and Drupal could potentially impact over a quarter of all websites that exist, analysts revealed last week. Simultaneously as the news was made public, both companies released patches that protect against this vulnerability, that, when exploited, can take down an...
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SEO: Prioritizing Keywords and Content

With limited resources and a vast sea of keywords and content that need optimization, some marketers need to prioritize the search engine optimization work they do to focus solely on the areas that will yield the highest return. Fortunately, the data will tell you exactly where to start. Research and optimization are a means to...
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Google and Facebook: voracious giants with the power to create the future

The web’s biggest consumer companies make the bulk of their incomes, and have built up vast assets, from targeted advertising. It accounts for around 90% of Facebook’s revenue and much the same for Google. By supporting a vast range of services that variously offer search, chat, email, file storage, video and photo-sharing, they can track...
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WordPress App Gets New Today Extension for Stats

The WordPress app has been updated with a new Today extension for stats. Inspiration strikes — anytime, anywhere. Manage your WordPress blog or website on the go, from your iOS device: view your stats, moderate comments, create and edit posts and pages, and upload media. All you need is a WordPress.com blog or a self-hosted...
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4 Reasons Why You Should Combine SEO and PR Strategies

Before I dive into this let’s just make it clear that by “PR” I am referring to Public Relations, not Google’s PageRank. In early October, Google’s John Mueller mentioned in a video Google+ hangout that they are unlikely to update the Google Toolbar PageRank in the future. (Note: he mentions this at the 20:30 mark)...
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Former Android Leader Andy Rubin Leaving Google

Andy Rubin, co-founder and former leader of Google Inc.’s Android mobile business and the current head of its nascent robotics effort, is leaving the Internet giant, the company said Thursday. Mr. Rubin is starting an incubator for startups interested in…
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WordPress vs Drupal: Choosing the Best Free CMS Solution for Your Site

When it comes to choosing the best free CMS solution for building a website, what is the first option that comes to your mind? I believe many of you would say it’s WordPress. And you would be absolutely right. Whether one is developing a blog or blog/website combination, WordPress is considered to be the most...
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Six Reasons To Fire Your SEO Agency

I’m a firm believer in the power and success of Search Engine Optimization (SEO) — but I’ve had to fight an uphill battle. There are some digital marketers who scorn SEO, are skeptical of SEO agencies, and cling to the misguided idea that SEO is a vestige of a bygone era. On the opposite end of...
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