Google’s Panda, Penguin and Hummingbird search algorithms affect around 90% of online searches, according to Search Engine Watch. These algorithms strip out “bad searches” – sites stuffed with keywords, duplicated content and manipulated hyperlinks – and rightly so; the onus for higher search rankings has consequently been placed on the quality, originality and relevance of...Read More
Earlier this month I wrote a piece about Google and the so-called “right to be forgotten†in Europe. Essentially the European Union (EU)  had allowed a judgment that said if someone asked for a piece of history about themselves to be taken out of search engines – effectively erasing it from history – then Google...Read More
A critical vulnerability found recently in a popular newsletter plug-in for WordPress is actively being targeted by hackers and was used to compromise an estimated 50,000 sites so far. The security flaw is located in MailPoet Newsletters, previously known as wysija-newsletters, and was fixed in version 2.6.7 of the plug-in released on July 1. If...Read More
SEO is the process of making your web site more accessible to search engines. Google’s algorithmic updates the last 3-5 years (“panda” “penguin” “hummingbird“) have reshaped the SEO marketing landscape permanently. It’s s a myth to think you can and should be manipulating search engines with back links, page keyword stuffing, duplicate content development, etc....Read More
Google has embarked on what may be its most ambitious and difficult science project ever: a quest inside the human body. WSJ’s Alistair Barr joins Lunch Break with Tanya Rivero with the details. Photo: iStock/sankalpmaya Google Inc. GOOGL -0.82% Google Inc. Cl A U.S.: Nasdaq $598.08 -4.93 -0.82% July 25, 2014 4:00 pm Volume (Delayed...Read More
A glut of WordPress sites have fallen victim to both malware infections and a series of brute force attacks that have been making the rounds over the past several days, researchers claim. According to Peter Gramantik, a malware researcher at Sucuri, highly obfuscated malware payloads have been targeting sites with out of date plugins and...Read More
One of your main goals as a business owner is to raise awareness of your business. You work hard to keep your social media accounts active, and you’ve beefed up your website with content to help it rank well in search results. Yet, despite all your efforts, you haven’t seen an increase in sales. What...Read More
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As many as 50,000 websites have been remotely commandeered by attackers exploiting a recently patched vulnerability in a popular plugin for the WordPress content management system, security researchers said Wednesday. Further Reading WordPress plugin with 1.7 million downloads puts sites at risk of takeover Sites running MailPoet should install update ASAP. As Ars reported in...Read More
Many business owners with websites think of website design and SEO as a one-shot deal: fix your keywords and your website and leave it alone to do its job. Unfortunately, SEO strategy is an ongoing project that must constantly be redesigned, tweaked and fixed to meet changing circumstances in the market and on the web....Read More
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