Your click-through content can help you understand what people think of your ads and your content. Here’s how to understand the definition of good CTR along with the latest benchmarks. PPC (pay per click) advertising can help you increase the traffic to your site while reaching new prospect clients. The click-through rate (CTR) is a...Read More
<!– –> SEARCH QUOTES Tech Guide Google knows a lot about you and, if you use Google Maps or other Google apps, it stores a copy of everywhere you go. I recently performed Google’s “Privacy Checkup” to learn a bit more about what it knows about me, and was pretty surprised at the level of...Read More
Talk to Your Salespeople Instead. Let me share my biggest pain, the nightmare that is still keeping me up at night. Two years ago, when we launched Influ2, winning the first few customers was easy. Our product, person-based ads, was new and exciting. No one had ever done it before, so naturally many enterprise marketers...Read More
Meet Tom. Tom’s tired of seeing his website languish on Google. That’s why he spent a serious chunk of his marketing budget on a top-rated search engine optimization (SEO) consultant. That’s also why, following expert advice, Tom executed a massive overhaul of his company’s entire website. It’s 10 days later, and Tom’s eager to see how...Read More
Here we have Danny Sullivan, who now works at Google, defending Google’s organic, free search results. He said again, Google’s organic results are not influenced by ads, the Google Ad program and also Google Analytics has no influence on Google’s organic results. Here are his tweets defending Google over the weekend: No. We have ads....Read More
This is a sponsored post written by Atomic Reach. The opinions expressed in this article are the sponsor’s own. Artificial intelligence (AI) is one of the biggest trends in digital marketing today. A decade ago, AI was associated with robots, machinery, and complex sciences. It felt abstract and somewhat alien. It was a term that...Read More
Caption Close If you want customers to find your brand on the web, you’re going to have to put in a little work. Learning the ins and outs of Google Analytics will help you organize all of the data your company collects and put it to work on actionable marketing plans. This Google Analytics Certification...Read More
I’m going to share my unicorn secrets for improving paid campaigns, and you can use them for Facebook ads, search ads, native ads, and more. Article source: https://www.inc.com/larry-kim/top-7-ppc-strategies-for-2019.htmlRead More
Advertisers love AdWords Editor. At countless conferences I’ve attended over the years, where I’ve heard all sorts of critiques of all sorts of products, Editor always stands out as a fan favorite. It’s the Gritty of the Google Ads world – something approaching universal approval. The main bit of feedback I hear is a plea...Read More
Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.
