Energy Minister Kostis Hatzidakis on Thursday said he believed an auditor’s report on the second-quarter results of troubled public power utility PPC will deem it viable, following the measures announced by the government and the company to shore up its finances. “For PPC we have two crucial milestones: The accountant’s report on the company’s viability...Read More
Advertisers who have store visits measurement in their Google Ads accounts can now incorporate store visits data in their smart bidding strategies. Why we should care. The update allows stores with physical locations to optimize with and for foot traffic in addition to online conversions with smart bidding. Smart bidding strategies use machine learning aimed...Read More
Google Analytics is a completely free web analytics tool provided by Google that anyone with a website can use to automatically pull in stats on their website’s performance, to track and measure data on traffic and website visitors. Chris Hall, Marketing Manager at Charity Digital says: “It’s easy to be put off by the home...Read More
As paid search account managers, we love establishing collaborative relationships with our clients. Some client relationships can be a challenge, however. If you want to strengthen your relationship with your PPC account team, we’ve found that these seven tips foster successful PPC client-agency relationships. 1. Communicate Continually Open-ended communication boosts relationships and gives us what...Read More
Google’s parental control software, Family Link, is getting a noteworthy update today with the addition of new features that will allow parents to limit screen time per app, instead of the device as a whole, as well as let them more easily extend screen time as needed. The features were first announced at Google’s I/O...Read More
There are lots to be said about Google AdWords. Some entrepreneurs decide to abandon it altogether and focus on entirely different prospects. However, Google Ads can be extremely useful, especially for those who do not have a budget for SEO or hiring influencers. On top of that, you can also make use of a free...Read More
Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.