In my last article, “How does Google Search really work?” I discussed the basics of how Google crawls the web, indexes data, and presents search results using a scoring system called PageRank to determine which links are presented first. I mentioned that “there are legitimate ways to improve your website’s PageRank score. That’s where search...Read More

When Google acquired the robotics company Boston Dynamics, tech lovers worldwide started dropping the S-word: Skynet, a reference to the fictional artificial intelligence that nearly exterminated the human race in the “Terminator” movies. Illah Nourbakhsh, author of “Robot Futures” and professor of robotics at Carnegie Mellon University in Pennsylvania, chuckled and said that Google’s purchase...Read More

SEO is growing up. For more than a decade SEO was filled with get rich quick schemes where the connection between the business and the customer was not a material part of the strategy to get more traffic to a web site. The two things were divorced from each other. Even the so-called “white hat”...Read More

Google acquired Boston Dynamics, an engineering and robotics-design company, in a deal that significantly enhances the search giant’s robotics expertise. The Friday acquisition brings a new dynamic to Google’s robotics efforts, led by Andy Rubin, which includes the company’s much-discussed self-driving cars, according to The New York Times. Financial terms of the deal were not...Read More

Most businesses understand the importance of implementing SEO tactics into their overall marketing strategy.  However, many executives still think that there is a one size fits all SEO program, and by simply copying the same methods as their competitors they will see an instant improvement in their companies’ search rankings. Unfortunately for these misguided professionals,...Read More

San Francisco (CNN) — A real protest, a fake Google employee, a viral video and some shiny buses have brought attention to the growing tensions between San Francisco’s moneyed tech-sector workers and the city’s working poor and middle class. Private bus lines snake through San Francisco, transporting employees in climate-controlled, Wi-Fi-enabled, cushioned comfort to their...Read More