Tag

SEO

What Is SEO? Understanding The Basics To Avoid Being The Villain

Pexels Search engines utilize their own algorithms to determine how to show the most relevant, trustworthy results to consumers who are searching for your services or products every second of the day. In layman’s terms, Google is one giant library of information. Your brand or business’s website is one book out of a million that...
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How to determine if you’ve been hit by negative SEO – Marketing Land

Have you ever experienced a rankings decline and suspected it was due to something a competitor was doing? For this second article, we are going to focus on the process of diagnosing whether or not you’ve been hit by negative search engine optimization (SEO) techniques. If you need a refresher or missed the first article,...
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Supercharging your SEO with AI: Insights, automation and …

Recently, I had the pleasure of presenting at SMX London on Supercharging your SEO with AI and thought I would share some of the insights with Search Engine Land readers. Google made global headlines with the demonstration of its new Duplex at this year’s I/O developers conference. This artificial intelligence (AI) system can “converse” in...
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Best Ways To Improve Your SEO And Why You Need To Do It

Post written by Young Entrepreneur Council Article source: https://www.forbes.com/sites/theyec/2018/06/11/best-ways-to-improve-your-seo-and-why-you-need-to-do-it/
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Google: Click Depth Matters More for SEO than URL Structure

Matt Southern ‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(”); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “search-engine-optimization”, ( $(this).attr(‘href’) ) ); }); } } }); }); Google’s John Mueller revealed that more weight is given to pages in search results based on how many clicks it...
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6 Ways Writers Can Master SEO Best Practices In 2018

Master Editorial SEO Basics In Six Easy Steps Forbes • Webfia • LinkedIn Original: 7 On-Page SEO Tips For Non-Technical Content Creators If you’re a writer, editor, or producer in any way responsible for elevating the reach and recognition of brand’s online identity, you’re officially part of the “Editorial SEO Team.” Congrats and welcome to...
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Mobile SERP survival: Technical SEO checklist

It’s taken over a year and a half, but Google’s mobile-first indexing is finally here. The Search Console messages have begun to appear, and sites are steadily being switched over to the mobile-first indexing approach. A lot has been written about mobile-first indexing, but most of the attention has focused on the basic aspects of...
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Yoast SEO Plugin 7.0 Bug Causes Ranking Drops – Search Engine …

 Roger Montti A major update to Yoast SEO fixes a bug that affected the rankings of certain websites. The founder of Yoast, Joost de Valk, personally offered an apology to victims of the error that may have suffered “Panda-like problems” and lost search rankings as a consequence. Yoast SEO 7.0  Bug Live Since March 6,...
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Website & SEO Manager

Website SEO Manager At Arden University, our vision is to make education more accessible, engaging and beneficial to people everywhere.  Arden University is undergoing an exciting phase of rapid expansion and significant transformation, developing new programmes, driving an industry-leading learner experience and rolling out our innovative ‘compressed-blended’ full time degrees at several new campus locations...
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The Lazy Guide to Maximizing SEO for Your Company Website

Search engine optimization (SEO) is a simple mode of marketing one’s website by improving efficiencies and ranking on various search engines. The focus of SEO is to grow the visibility of the website on any search engine and attract traffic to the website in the shortest time possible. Conducting thorough SEO management involves both creativity...
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