Today’s internet has become the target of business owners searching to promote their products and services around the world.
The development of appealing business websites is a cost effective strategy for online marketing and is being adopted by many business professionals today, in order to reach out to maximum audience in the world; more precisely, online users.
Therefore, in order to have a strong, competitive online presence, businesses are striving to develop well-designed and up-to-date websites that provide latest information about their products/services so as to attract more and more customers. So, companies require a site that can be easily managed through regular updates. This business requirement has led to the emergence of CMS development for content management of business websites.
CMS or Content Management System is a web development tool for effectively managing your web contents and user activity, while offering you full access to your website using just one platform. The content can be text, images, audio/video, music, PDF documents etc. Such a system enables users to easily add content to the website, modify or edit it and manage it for improved performance of the website. You can easily develop and manage content on your website without having technical knowledge of web development or designing.
Joomla and WordPress are two of the most popular CMS development tools that are being widely used to perform business web development, which allow for effective management of business websites.
Benefits of using WordPress and Joomla for Web Development
-Â Â Â Â Â Â Â Â Â Facilitates cost-effective development of business sites
-         Makes it easier to manage website without having technical knowledge of web development. Even a new user without having web development knowledge can manage a WordPress or Joomla site.
-Â Â Â Â Â Â Â Â Â It is easy to add and manage content on sites like editing pages, linking web pages to a certain domain, updating content, uploading images, multimedia and much more.
-Â Â Â Â Â Â Â Â Â The two platforms allow for custom CMS development by offering a choice of styles, features, colors, and appealing built-in themes, plug-ins and templates that help develop a site in lesser time; thus enhancing the overall user experience.
-Â Â Â Â Â Â Â Â Â One of the most prominent features of WordPress and Joomla are that they are search engine friendly CMS platforms that can be used to enhance performance and increase the visibility in search engines. A number of built in SEO elements are found in Joomla, while WordPress is known as the most SEO friendly CMS development platform. Therefore, these two systems can be used to drive traffic to your website, increase sales as well as profitability.
-Â Â Â Â Â Â Â Â Â Using CMS, you can support a number of websites at the same time, and also provide support to multiple users as any authorized person from anywhere around the world can also add or update related information on the website.
-Â Â Â Â Â Â Â Â Â Both the content management systems offer high level security. Only the owner of the site has full control of the website.
Therefore, with so many benefits of the two CMS systems; WordPress and Joomla, business owners can promote their products and services online through easily manageable websites; thus increasing the efficiency, usability and functionality of your business website.
Article source: http://www.developer-tech.com/news/2013/sep/23/advantages-cms-development-platforms-wordpress-and-joomla2/