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Web Optimizers

6 Ways Writers Can Master SEO Best Practices In 2018

Master Editorial SEO Basics In Six Easy Steps Forbes • Webfia • LinkedIn Original: 7 On-Page SEO Tips For Non-Technical Content Creators If you’re a writer, editor, or producer in any way responsible for elevating the reach and recognition of brand’s online identity, you’re officially part of the “Editorial SEO Team.” Congrats and welcome to...
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GDPR and Google Analytics

The new European law governing data protection came into force. General Data Protection Regulation or GDPR has huge ramifications for all types of businesses; those which deal with large amounts of personal data will be the most affected. If you are unsure whether or not your business is prepared for GDPR there is a useful...
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Two firms with binding bids on geothermal development in Greece with PPC

Greece Independence Day (source: flickr/ John D. Carnessiotis, creative commons) Alexander Richter 7 Jun 2018 Helector SA, a member of the Ellaktor group, and a team comprised of Terna Energy and sister company Terna Aioliki Xerovouniou SA are the only two companies – of initially six – submitting binding bids in second round tender for...
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Google launches AdWords add-on for Google Sheets

Once the add-on is installed, advertisers can download AdWords account data into Google Sheets. Google AdWords has launched an add-on to import data for analysis and reporting in Google Sheets. Once you install the add-on and connect to an AdWords account or MCC account, you will be able to choose metrics columns, set filters and...
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Mobile SERP survival: Technical SEO checklist

It’s taken over a year and a half, but Google’s mobile-first indexing is finally here. The Search Console messages have begun to appear, and sites are steadily being switched over to the mobile-first indexing approach. A lot has been written about mobile-first indexing, but most of the attention has focused on the basic aspects of...
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Google Analytics Bug Has Reportedly Wiped Out “Users” Data from Some Accounts

A bug in Google Analytics is causing no data to be shown within the “Users” segment in some accounts. This issue was brought to my attention by Joe Youngblood, an SEO who tells me he has encountered the problem in the GA accounts of over a dozen sites. “On over a dozen client accounts when...
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10 Local Strategies to Drive More Customers from AdWords & Facebook [Webinar]

Angel Niñofranco ‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(”); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “paid-search”, ( $(this).attr(‘href’) ) ); }); } } }); }); The average small business spends roughly $10,000 on AdWords every month. With that much advertising spend, you’d expect to get the...
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Yoast SEO Plugin 7.0 Bug Causes Ranking Drops – Search Engine …

 Roger Montti A major update to Yoast SEO fixes a bug that affected the rankings of certain websites. The founder of Yoast, Joost de Valk, personally offered an apology to victims of the error that may have suffered “Panda-like problems” and lost search rankings as a consequence. Yoast SEO 7.0  Bug Live Since March 6,...
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A Small-Business Guide to Google Analytics (Infographic)

Google Analytics can at first seem complicated and scary. However, once you get a few things down, you’ll be well on your way to mastering the application and growing your business. Related: 6 Easy Ways to Attract More Website Traffic Analytics and data measuring tools are incredibly important and useful, from helping you understand your customers to...
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RippleSmith Services

Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.