If you’re an AdWords advertiser, you likely know about the new AdWords’ experience. Google sent emails to all users and has posted reminders throughout the legacy interface. Google will discontinue that interface at some point, although no one at Google will commit to when exactly that will be. Nonetheless, in this article I’ll review the...Read More
As a digital marketer, you can measure the success of your work in several ways. One of those ways is by examining key SEO metrics. Fortunately, there are plenty of tools that provide you with easy-to-read reports so you can check those metrics. Two of the best utilities, Google Search Console and Google Analytics, are not...Read More
[ 80% of US Small Business Owners Consider Facebook the Best Platform for MarketingClick To Tweet In March, G2 Crowd surveyed owners and executives of US small businesses and what they found was surprising. G2 Crowd found that small businesses prioritized marketing, despite being hard-pressed for financial resources. Out of the small businesses that participated,...Read More
Pexels.com Is Your SEO Competition Too Crowded? Here Are 7 Ways to Gain An Advantage Search engine optimization (SEO) isn’t new anymore. People have been working to increase their rankings in search engines since, well, search engines started gaining popularity. Today, thousands of firms have dedicated themselves to helping clients rise through the organic search...Read More
Digital marketing is at its peak in this era. We have come up with hundreds of ways to market our products and services through online means which enables to develop a better reputation. PPC and SEO are two important terms when we talk about online marketing. PPC and SEO compliments each other but PPC absolutely...Read More
Image copyright Getty Images Image caption Google faces its first mass legal action in the UK Google is being taken to court, accused of collecting the personal data of millions of users, in the first mass legal action of its kind in the UK. It focuses on allegations that Google unlawfully harvested information from 5.4...Read More
Have a List of Negative Keywords This is a common suggestion when it comes to boosting your paid search results, but a surprising number of people neglect to use negative keywords. Google Adwords is largely based on keywords. Negative keywords are keywords that your campaign will exclude in its targeting, so you won’t waste money...Read More
About Stephen Roda Stephen is a Digital Analyst with a love for technology and online marketing. His role is to oversee reporting and analysis to make sure that our services are having the largest, positive effect for our clients. He is eager to find creative solutions to complex problems and claims to have seen the...Read More
PPC stands for Pay Per Click, and those who are familiar with email marketing and PPC marketing know how it works. The user clicks on an ad, and the person who posted that ad gets paid according to every single click he gets on the blog or the website. PPC is one of the most...Read More
Corey Morris Google AdWords certification is an important credential for individuals as it is one of the few standardized ways to prove a certain level of knowledge or topical relevance. While it isn’t an exclusive badge, it requires a certain level of work learning the concepts or experience in day-to-day AdWords use to attain. What...Read More
Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.
