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Web Optimizers

What Makes WordPress the Best Platform for SEO?

WordPress sure has a come a long way since it’s initial release in 2003, hasn’t it? What started out as a simple blogging tool has become arguably the leading content management system in the world. In fact, WordPress is now used by 23.8% of all websites in the world. Sites powered by WordPress include brands...
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The Essential SEO Checklist For Your E-Commerce Site

I recently had a frustrating experience searching for a particular product online. It was a product I couldn’t find in any local stores, so I took to the Internet to track it down. With the sheer number of e-commerce sites – not to mention products – available online, imagine my surprise when I couldn’t turn...
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Beset With Failures, Google Tries to Breathe New Life Into Android One

Last September, Google inaugurated Android One, a cheap smartphone line for emerging markets, with typical Google audacity: It was billed as the fix “for the next five billion” soon to come online. The initiative, which promised low-cost devices with the latest version of the Android operating system and Google’s full software imprint, was a point of pride...
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Bug identified in WooCommerce plugin for WordPress websites

June 11, 2015 Researchers with Sucuri have identified an object injection vulnerability in the WooCommerce plugin for WordPress websites. The issue – which Sucuri deemed dangerous and easy to exploit – has been addressed in WooCommerce version 2.3.11, but all lower versions that have the “PayPal Identity Token” option set are at risk of a...
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12 Elements Of A Solid SEO Contract

One of the most important tools in any agency or consultancy is the client contract. Contracts can be intimidating to some, but they don’t have to be. Think of a contract as simply an agreement between two parties about the work to be done. Essentially, that’s all a contract is: a documented mutual understanding. A good contract sets...
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Google Talent Departs for Unicorn Herd

Where do unicorns hunt executives? Increasingly, they go to Mountain View. On Monday, Re/code reported that Neal Mohan, Google’s VP for display and video advertising, is leaving for the top product job at Dropbox. He is part of a wave of execs departing the search engine in recent months for fast-growing, pre-IPO startups. It’s not...
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Want a WordPress Job? Move to Delaware

If you’ve got WordPress web content management skills, move to Delaware. You’ve got a great chance landing a job. Seriously, you do. WordPress managed hosting provider WP Engine discovered in a WordPress jobs report Delaware takes first place for WordPress careers per capita. Utah and Vermont came in nearly tied for second place. Utah has...
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Used Car Sales & SEO: Two Tales Of Woe

Sites around second-hand car sales tend to be heavily invested in online. However, due to tired legacy e-commerce platforms and challenging listing issues, sometimes their SEO problems can add up to massive traffic and conversion headaches. Today, I’ll take a walk though some of the more painful issues for site architecture and their solutions. Local Dealerships Indexing...
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How to Secure WordPress in 10 Steps

Larry G. Wlosinski is a senior associate at Veris Group. WordPress is a free and open source content management system used by more than 23.3 percent of the top 10 million websites, according to Wikipedia, and it’s also the most popular blogging system in use, with more than 60 million websites. WordPress has been around...
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How to Distribute Your Marketing Budget Between SEO and PPC

SEO or PPC? This is a marketing question that every business owner asks at some point in time. The dilemma here is because SEO is more sustainable but often takes a long time to show results. PPC on the other hand can get you customers right off the bat. But this strategy requires you to...
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