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Web Optimizers

10 Free Twitter Plugins for WordPress

Whether you’re a Twitter superstar or just want to be one, Twitter plugins for WordPress can take your results to a higher level. From plugins that add “Tweet This” functionality to widgets that display your Twitter timeline, you’ll find oodles of social boosting features in the list below. Best of all, they’re free! About the...
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5 Small Business SEO Tips You Can Implement In-House Right Now

Every small business owner should implement search engine optimization into his or her online marketing strategy, but many shy away because they think they need a huge budget to get started. An effective and complete strategy will cost money, but that doesn’t mean you have to sit idle until you can afford to hire an...
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How Google Handles IT for Its Workers

ENLARGE Many chief information officers find themselves in the role of technology evangelist, raising awareness of the value of information technology among skeptical leaders at the executive and board level. But what if you work at Google Inc. and your CEO is Google co-founder Larry Page ? It’s no surprise that Google CIO Ben Fried...
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Why I Like the Like Facilities in WordPress

Whenever WordPress does an update that delivers a little extra now and again, I’m always agreeably surprised. This particular one was particularly pleasant – it is the like feature in comments. Now I actually wouldn’t have noticed it until some kind person decided to like one of my comments I made on another blog, and...
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[#SESDENVER] Could Google+ Be the Future of SEO?

As Google’s Hummingbird update places more weight on social signals for search rankings, Google+ could become more important for marketers looking to boost SEO. In an SES Denver panel discussion titled “Insights Into Future Search Trends,” Merry Morud, social advertising director for aimClear, said that social signals have replaced links in importance for SEO. “In...
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How A ‘Small But Mighty’ Team Of Googlers Is Using Maps To Save People And …

Andrea Ribeiro / GoogleRebecca Moore looks on as a Google colleague becomes an honorary member of the Surui at the end of the ceremony by sipping a a traditional drink. It’s 2008 and five Google employees are in the Brazilian rainforest.  They’re standing still as members of the Surui tribe delicately paint elaborate patterns of...
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The 5 Best Free WordPress Plugins to Promote Your Blog

The plethora of free WordPress plugins are one of the biggest reasons why WordPress is my favorite blogging platform. WordPress is also very easy to customize to your preferences. Blogging is a great marketing strategy with many additional benefits and the free WordPress plugins below can make it easier to promote your blog. 1. Mailchimp...
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How to Create a Content Marketing Strategy From Your Existing SEO Content

If your organization has a successful SEO strategy, you are most likely creating great content that your customers find of value. Have you stopped to think that the same great content you’re creating for SEO could be used for other purposes as well, such as social media, email marketing, whitepapers, and even e-books? Well, it...
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Google’s Revenue Climbs, but Search Ad Growth Slows

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WordPress sites are a massive draw for hackers

According to research by Imperva, WordPress websites were attacked 24.1 percent more often than websites running on all other CMS platforms combined. WordPress websites suffer 60 percent more XSS incidents than all other CMS platforms, and the research found that while WordPress is more likely to suffer fewer numbers of incidents for each attack type,...
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