Promoting a product or brand online means making the most of Google AdWords. So if you’re not set up with AdWords, or just want to know how to make better use of Google’s online advertising system, this crash course is for you. The Ultimate Guide To Google AdWords 2018 clocks in at 18 hours of...Read More
You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. SEO or Search Engine optimization is the process of optimizing a website to increase its ranking on the search engine results page (SERP). Web-crawlers, or ‘spiders’, of different search engines such as Google, Yahoo, Bing, etc. are constantly scouring the internet and indexing the websites....Read More
Google announced that they will now begin automatically verifying some users in Google Search Console, which will open up access to Google Search Console to countless (I don’t even know the figure, hundreds of thousands, millions?) of webmasters, site owners and more. In short, if you are a verified owner of a Google Analytics property,...Read More
In Mad Men, businesses flock to Sterling Cooper and Don Draper’s advertising prowess to create mind-blowing ads that help sell their products and services. That may have worked well in the 1960s, but maybe not so much now since everyone’s eyes are glued to screens instead of billboards and print ads. SEE ALSO: Google’s record-breaking...Read More
One of the challenges of working with a search engine optimization agency is knowing what it should be responsible for. Depending on the scope of the contract, an agency should provide these 11 core services. 11 Tasks of an SEO Agency Have an SEO point of view. Unless you have purposely scoped your agency’s contract...Read More
Google Analytics has posted a useful document that tells users what to expect when Google Image search engineers flip to the new referrer URL sometime in the next month or two. Google said there will be a new “source” line item for image search reflected in Google Analytics which will display as “google images” in the...Read More
We’ve invested in robust systems to detect phishing and hacking attempts, identify influence operations launched by foreign governments, and protect political campaigns from digital attacks through our Protect Your Election program. Our Threat Analysis Group, working with our partners at Jigsaw and Google’s Trust Safety team, identifies bad actors, disables their accounts, warns our users...Read More
It’s an exciting time for digital advertisers and brand managers. Late last month, Google rechristened its massively successful advertising platform Google AdWords as Google Ads. While the adjustment heralds some change, the name simplification really just helps clarify AdWord’s ever-expanding capabilities. When launched back in 2000, Google AdWords was simply an outlet for running text...Read More
Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.