Google AdWords is one of the most important marketing tools you can use to reach customers: Google owns 71% of the search market share, it has the world’s largest online display advertising network, and Google’s campaign displays reach roughly 80% of their search engine users. With such a vast reach over the internet, a successful Google AdWords campaign that’s optimized for your demographic can be the difference between a stalled startup and a successful enterprise. AdWords looks intimidating at first, but the Ultimate Guide to Google AdWords will have you raking in views in no time.
This course helps you set up an AdWords account from scratch so you can draw customers to your site. You’ll have access to over 70 lectures that take you through the ins and outs of keywords, sales tracking, revenue and form submissions, and ad groups. The guide teaches you how to structure your account and all of the ad campaigns within it, and you’ll also learn how to strategically use keyword lists to draw in quality customers who are on the hunt for your product or service.
Usually, it costs $200 to become an AdWords expert with the Ultimate Guide to Google AdWords, but right now you can achieve AdWords fluency for just $13.
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