Programmatic” ad buying typically refers to the use of software to purchase digital advertising, as opposed to the traditional process that involves RFPs, human negotiations and manual insertion orders. It’s using machines to buy ads, basically.
Before programmatic ad buying, digital ads were bought and sold by human ad buyers and salespeople, who can be expensive and unreliable. Programmatic advertising technology promises to make the ad buying system more efficient, and therefore cheaper, by removing humans from the process wherever possible. Humans get sick, need to sleep and come to work hungover.
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A new analytical research report has newly published by The Research Insights to its extensive repository. The global Programmatic Ads market has been compiled through a blend of primary and secondary research. Moreover, it offers detailed investigations based on latest market trends, regional outlook, top key players, industrial feedback, different rules and regulations of government, drivers, restraints, challenges, and opportunities.
Companies Profiled in this report includes, Facebook Business, Adwords, Wordstream, Sizmek, Marin Software, Dataxu, Yahoo Gemini, Mediamath, Adobe Media Optimizer, Quantcast Advertise, Choozle, Acquisio, The Trade Desk, Flashtalking
In this effective research report information about the key players including their revenue, business segmentation, and financial overview has been included. The research report analyzes the Global Programmatic Ads market in a detailed manner by explaining the key aspects of the market that are expected to have a quantifiable influence on its developmental prospects over the forecast period. The report analyzes the entire demand and supply chain in the global market and further studies the various components. The global Programmatic Ads market has been examined thoroughly on the basis of key criteria such as end user, application, technology, and region. An analysis has been provided in the report of the key geographical segments and their share and position in the market.
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Table of Contents:
Global Programmatic Ads Market Research Report
Chapter 1 Programmatic Ads Market Overview
Chapter 2 Global Economic Impact on Industry
Chapter 3 Global Market Competition by Manufacturers
Chapter 4 Global Production, Revenue (Value) by Region
Chapter 5 Global Supply (Production), Consumption, Export, Import by Regions
Chapter 6 Global Production, Revenue (Value), Price Trend by Type
Chapter 7 Global Market Analysis by Application
Chapter 8 Manufacturing Cost Analysis
…….CONTINUED FOR TOC