Google keeps finding new ways to help. Google never stops tweaking and improving its products. Here are some recent upgrades that make listening to audiobooks, watching movies or TV, sending yourself reminders, and communicating with others easier and more enjoyable. Google Play Audiobooks has new features. Improvements for Google Play Audiobooks Google added audiobooks to...Read More
Google is gradually rolling out a new AdWords user interface. Word has it this change will be complete and available to everyone sometime in the first half of 2018. Many of us using the new interface have been asking questions like “Have you seen this feature/report/functionality in the new interface?” If you are frustrated by...Read More
Image credit: Mikko Lemola/Shutterstock Bad SEO habits can sink your business. Are you guilty of any of these worst practices? Every once in a while, it’s a good idea to step back and take a fresh, sober look at your habits. After all, the world around you is ever-changing, so why should your habits remain...Read More
The analytics that the Google Cloud team will be using to make the predictions will be based on the interesting facts they’ve uncovered while analyzing NCAA data: “everything from who blocks more shots per minute (for the record: juniors) to whether teams with a certain type of animal mascot cause more March Madness upsets (hint:...Read More
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Search volume is the foundation of most successful AdWords campaigns. After all, if you’re bidding on a keyword that gets 10,000 searches per month and you have a 5 percent click-through rate, a 10 percent conversion rate and a 20 percent close rate, you can expect to close 10 sales a month from that keyword....Read More
Pexels When I began my journey in internet marketing in the early 2000s, SEO was king. It seemed every company with even one toe in the digital pool enthusiastically sought out the latest and greatest in SEO solutions. The object of the game was to get one’s business to the top of Google’s organic search...Read More
Having a website is an essential part of having a business in the modern world, as many sources will tell you, but simply having a site just to say you have one is squandering an important resource. Many homeowners browse the web looking for local landscaping companies when they’ve decided they want a professional’s help...Read More
Jon Clark ‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(”); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “paid-search”, ( $(this).attr(‘href’) ) ); }); } } }); }); Pay-per-click (PPC) advertising remains an effective way to grab the attention of your target audience and drive them back to...Read More
When Apple CEO Tim Cook addressed an eager crowd on March 27 to unveil his company’s next major product, he wasn’t standing on a stage at San Francisco’s Moscone Center, Bill Graham Civic Auditorium, or even Apple’s own brand new Steve Jobs Theater. Rather, he was in a school in Chicago surrounded by dozens of...Read More
Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.