Google has launched Reach Planner, a new planning tool for video campaigns. Currently in beta, Reach Planner in AdWords is designed to help media planners and advertisers forecast the reach and frequency of video campaigns on YouTube and the video partners on the Google Display Network. Reach Planner provides unique reach data for all devices,...Read More
How To Tell If Your SEO Campaign Is Working It’s exciting to start a new search engine optimization (SEO) campaign, whether you’re handling all the little pieces yourself or you’re outsourcing the work to an agency. You’ll invest time and/or money in creating outstanding content, promoting that content, and restructuring your site so you’re more...Read More
Dr. Mangesh Kale, Archana Benur and Harshada Sarnaik (eInfochips) Abstract: Predictive analytics and fault diagnostics of high-value engineering systems often involve processing of real-time sensor data to deduct impeding or hidden problems within the underlying system. To achieve this, it is necessary to condition the data from sensors and thereafter combine it with prior design...Read More
Google services such as its image search and translation tools use sophisticated machine learning which allow computers to see, listen and speak in much the same way as human do. Machine learning is the term for the current cutting-edge applications in artificial intelligence. Basically, the idea is that by teaching machines to “learn” by processing...Read More
Over the past several months, Google has been rolling out new features exclusively in the new AdWords interface, or “experience.” On Tuesday, at SMX West in San Jose, AdWords Director of Product Management Anthony Chavez announced some attention-grabbing new features aimed at improving productivity on the platform. Let’s start with a long-desired addition first. Quickly...Read More
Should You Fire Your SEO Agency? 11 Important Signs Thousands of business owners every year decide to enlist the help of external SEO agencies, which offer specialized expertise and, in many cases, lower overall costs. But like any business partnership or any hire, this relationship may not turn out to be mutually beneficial. If you...Read More
Metricstory co-founders Joshua Gebhardt and Brandon Nutter. Photo via Metricstory. Metricstory is raising cash to help e-commerce companies extract more value from their Google Analytics data. The Seattle startup today announced a $2 million investment round led by Seven Peaks Ventures and Birchmere Ventures, with participation from existing investors Elementum Ventures, Wisemont Capital, and the Geekdom Fund....Read More
This originally appeared on Quora. Answered by Balaji Viswanathan. The first could be either of Google or Facebook. Google and Facebook are extremely reliant on data and control a sizable chunk of our personal data. And they both are incredibly valuable without which many of us cannot imagine our lives. Their survival would be in threat...Read More
Thrive, a blockchain-based ad platform, has announced that its token sale is now over. The sale raised $26 million, which was 85 percent of the target. Given the recent weakness in the cryptocurrency market, this was a solid result and shows that demand for ICOs is still strong. The token sale ran from 10th March...Read More
Sergey Grybniak ‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(”); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “search-engine-optimization”, ( $(this).attr(‘href’) ) ); }); } } }); }); Search engine optimization evolves and changes all the time. Every year, certain methods are embraced by the SEO community as...Read More
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