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SEO News

Can Google, with its big data, map and zap the spread of Zika?

A vaccine would be a priceless weapon in the fight against Zika, a virus currently tearing through the Western Hemisphere and linked to devastating birth defects and paralyzing neurological conditions. But a vaccine wouldn’t be everything, of course. If the frustrating wars against measles and polio have proven anything, it’s that eradicating an infectious disease...
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Startup Spotlight: IoTfy bills itself as the ‘WordPress for Internet of Things’

IoTfy co-founders Arpit Chhabra , Shivam Dikshit, and Sushant Saxena. Photo via IoTfy Hardware companies big and small are looking at the Internet of Things (IoT) as the new frontier. As our devices become more connected, the demand for secure infrastructure to manage their data increases. That’s where IoTfy comes in. A team of executives,...
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5 Tactics to Turn a Small SEO Agency Into a National Force

There are thousands of small SEO agencies. Many of these small SEO agencies are content to remain at that size — serving local clients, running smaller campaigns, and doing good work. But what if you want to scale up? You want to be bigger than your hometown, bigger than your home state, and bigger than your...
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Google’s latest monthly self-driving report details the first crash it caused

As first reported by The Verge yesterday, Google’s monthly self-driving car report for February — published today — offers details of the very first collision involving one of its cars that it’s responsible for. Fortunately, it was a relatively minor crash, caused when one of Google’s Lexus RX SUVs sideswiped a bus at low speed while attempting...
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Scheduled Backups for WordPress for Free in 5 Minutes

Git into it! Bonus course Introduction to Git is yours when you take up a free 14 day SitePoint Premium trial.
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7 Google changes that will make or break your SEO

Each year, Google changes its search algorithm over 600 times. Each year, there are more updates than a year before. 2015 was a rollercoaster for marketers who were trying to keep up with Google… and we can expect much more yet to come in 2016. While many of these changes are minor, Google occasionally rolls...
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Google Fiber’s long Portland courtship frustrates customers, but maybe not Google

Google Fiber’s road to Portland has included a pair of city council votes, two bills in the Oregon Legislature, nearly a year of state utility rulemaking, and an unfavorable state Supreme Court ruling that nearly derailed the whole thing. Now, two years after Google Fiber first announced interest in serving Portland, the way looks nearly...
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How to Add Google Analytics to AMP Pages in WordPress

If you have implemented the official AMP plugin for WordPress, you have probably discovered that the plugin strips out the Google Analytics code from all AMP pages.  But even though the plugin strips it out, AMP pages will still validate with Google Analytics code, but you need to add it manually. First, make sure your...
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How Important are Tags in 2016 for SEO?

If you want to improve the visibility of your website, increase traffic and boost your brand’s revenue, you need to run a strong SEO campaign. While building backlinks, developing your social media presence, and other off-site practices are great for boosting your site’s rankings, on-page optimization is still incredibly important. Arguably, one of the most...
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Google gives $1M to Bryan Stevenson’s racial justice effort

Bryan Stevenson speaking at a Black History Month celebration at Google’s Mountain View, Calif., where his Equal Justice Initiative nonprofit received a $1 million racial justice grant to educate the country about it racial past from Google.org(Photo: 510Media) SAN FRANCISCO — Google.org is teaming with Bryan Stevenson and his non-profit Equal Justice Initiative to push America to...
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