Landing pages are useful tools in a search marketer’s arsenal. Designed as separate yet related webpages, landing pages simplify core concepts and make it easier for your target audience to convert. However, it’s not enough to simply build a landing page and hope for the best. In order to be successful, you need to spend...Read More
James Duncan Davidson/Wikimedia CommonsGoogle cofounder Sergey Brin. Google is lobbying the Federal Communications Commission (FCC) to open unused sections of the radio spectrum, in a challenge to traditional mobile carriers that could open the door to far cheaper internet for consumers, The Wall Street Journal is reporting. But there’s a catch. Mobile carriers’ networks traditionally...Read More
Businesses today need a solid web-based presence. A website provides an avenue for a business to communicate with potential clients, remain in contact with the clients they already have, and allows clients to contact them easily. With today’s Cult of Mac Deals, you can build a dynamic WordPress site that’s optimized for increased user engagement....Read More
It is a little-known secret that Google and other search engines are making a shift from traditional search engine optimization (SEO) to a focus on quality and authoritative content. While it is still important to optimize your meta data and remain on top of relevant keywords, it can no longer be denied that when it...Read More
The newly announced Google Cast for Audio gives Chromecast-like audio powers to Wi-Fi enabled speakers and soundbars. It basically sounds like Google’s version of AirPlay. Does that mean it’s going to suffer from AirPlay’s unfortunate drawbacks? Playing music or other audio content through a “Cast Ready” speaker will work much like video works using Google...Read More
If you need an easy-to-use website to grow your business or your brand, you’ll be hard-pressed to find a better option than WordPress. While WordPress is our go-to platform for building basic small business websites, its popularity and ease of use make it a very popular target for hackers. We thought some general tips on...Read More
Local SEO is getting more and more complicated, and as we roll into the new year, I want to share my biggest, most important tip: STOP Using Your Microscope In Local Search! What do I mean by that? Put simply: A microscope is a great research tool, but it’s a flat-out awful marketing tool. It...Read More
A Google researcher has disclosed an unpatched vulnerability in Windows 8.1 after Microsoft didn’t fix the problem within a 90-day window Google gave its competitor. The disclosure of the bug on Google’s security research website early this week stirred up a debate about whether outing the vulnerability was appropriate. The bug allows low-level Windows users...Read More
Whether you think SEO is an acronym for “search engine optimization†or “screwing everyone overâ€, you don’t even need a website to learn valuable life lessons from SEO. It’s one of the most confusing, jargon-riddled, important, and lucrative IT fields in existence—and it’s not going anywhere. Even though the majority of small businesses in the US...Read More
Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.
