Search Engine Optimisation (SEO) is one of the most misunderstood marketing mediums out there. There are so many different approaches, depending on what results you want from your website. Every business today, no matter what sector, has an online presence, and research has suggested that 81% of businesses consider blogging, a recent and effective SEO...Read More
Google Inbox is a free mobile app and Web service that may one day replace today’s Gmail. Google If you’ve been feeling overwhelmed by a mountain of email in Gmail, you may be glad to know that Google wants to help. But there’s a twist: the help will come from Inbox, a free email app...Read More
Whether you’re a Twitter superstar or just want to be one, Twitter plugins for WordPress can take your results to a higher level. From plugins that add “Tweet This†functionality to widgets that display your Twitter timeline, you’ll find oodles of social boosting features in the list below. Best of all, they’re free! About the...Read More
Every small business owner should implement search engine optimization into his or her online marketing strategy, but many shy away because they think they need a huge budget to get started. An effective and complete strategy will cost money, but that doesn’t mean you have to sit idle until you can afford to hire an...Read More
ENLARGE Many chief information officers find themselves in the role of technology evangelist, raising awareness of the value of information technology among skeptical leaders at the executive and board level. But what if you work at Google Inc. and your CEO is Google co-founder Larry Page ? It’s no surprise that Google CIO Ben Fried...Read More
Whenever WordPress does an update that delivers a little extra now and again, I’m always agreeably surprised. This particular one was particularly pleasant – it is the like feature in comments. Now I actually wouldn’t have noticed it until some kind person decided to like one of my comments I made on another blog, and...Read More
As Google’s Hummingbird update places more weight on social signals for search rankings, Google+ could become more important for marketers looking to boost SEO. In an SES Denver panel discussion titled “Insights Into Future Search Trends,” Merry Morud, social advertising director for aimClear, said that social signals have replaced links in importance for SEO. “In...Read More
The plethora of free WordPress plugins are one of the biggest reasons why WordPress is my favorite blogging platform. WordPress is also very easy to customize to your preferences. Blogging is a great marketing strategy with many additional benefits and the free WordPress plugins below can make it easier to promote your blog. 1. Mailchimp...Read More
Andrea Ribeiro / GoogleRebecca Moore looks on as a Google colleague becomes an honorary member of the Surui at the end of the ceremony by sipping a a traditional drink. It’s 2008 and five Google employees are in the Brazilian rainforest. They’re standing still as members of the Surui tribe delicately paint elaborate patterns of...Read More
If your organization has a successful SEO strategy, you are most likely creating great content that your customers find of value. Have you stopped to think that the same great content you’re creating for SEO could be used for other purposes as well, such as social media, email marketing, whitepapers, and even e-books? Well, it...Read More
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