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SEO News

Design Simple WordPress Themes With Lubith

Lubith is a service aimed at people who want to create their own customized WordPress theme, rather than use a premade one. What’s nice about Lubith is that it doesn’t require any sort of coding skills or CSS knowledge; all you need to do is drag and drop things, pick colors, set a few fonts...
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Video SEO: Video Metadata Optimization

This is my first article (of hopefully many) for Search Engine Watch focusing on some technical video SEO topics. Today we’ll look at the role of metadata in optimizing video for YouTube based upon my experience in developing a YouTube Channel in July 2007. We must have done a few things right because 21 million downloads later...
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Top 8 SEO Tips for a Better Google Places Ranking

Is your Google Places page showing up at or near the top of local business listings in search results? If you answered no, then keep reading. Here are my top eight tips to improve your Google Places page’s chances of being found by local searchers: 1. Get Verified The first step to get your Google...
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Google Aims to Mobilize Your Website with GoMo

Despite explosive growth in smartphone usage, many businesses still have a website that isn’t optimized to fit on a small mobile screen. If a potential customer can’t navigate your store’s site from a handset, there’s a good chance they’ll walk over to the shop of your competitor that has a mobile-ready site. Google’s new GoMo...
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Thousands of WordPress sites commandeered by Black Hole

Mass attacks that exploit a known vulnerability in the WordPress publishing platform have continued to bear fruit for hackers, with thousands of websites claimed in the past few weeks, a researcher said. The security bug, in a widely used image resizing utility known as TimThumb, allows attackers to seize control of WordPress websites, one of...
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SEO Beats PPC & Social Media For Generating Leads, New Industry Report Says

SEO is the number one source of leads for both B2C and B2B marketers, beating out both PPC and social media marketing in a recent survey of online marketers. But more of those surveyed say they plan to increase their social media marketing budgets in 2012, ahead of SEO and PPC. The numbers come from...
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Thousands of WordPress sites sucked into BlackHole

Researchers have discovered a spike in malware infecting thousands of WordPress websites that use a popular image tool. The attacks came to light after French media outlet, The Poitou-Charentes Journal, began hosting on malicious code on its WordPress site. Avast senior researcher Jan Sirmer found attackers had exploited weak FTP server authentication credentials and a...
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Big Business SEO

Lisa Barone Why I’m a White Hat Now Big Business SEO Reputation Management in an Instant World How many of you out there have taken on a large business as an SEO client and just been appalled at the state of their Web properties? Some companies either think they don’t need to do SEO, or...
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Google TV reboots, but is anyone watching?

By Rex Crum, MarketWatch SAN FRANCISCO (MarketWatch) — It’s no secret that Google Inc. likes to have fun with its “Google doodle,” recasting its home-page logo to recognize birthdays of historical figures, holidays and other occasions. So perhaps it was no surprise that on Monday, for Halloween, Google /quotes/zigman/93888/quotes/nls/goog GOOG -1.25%  posted a time-lapse video...
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Winning The SEO Battle Through Content Curation

Guest post written by Pawan Deshpande Pawan Deshpande is CEO of HiveFire, producer of Curata online content curation software. You can read more on this subject in his free e-book. Pawan Deshpande: Staying relevant. The battle for top billing on the search results page is fierce – and sites with fresh, relevant content are the...
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