About Jim Bader
Jim brings over 15 years of search engine optimization and Ecommerce experience to the team as our Senior Director of SEO. He has held a variety of SEO leadership positions, with agencies and managing successful in-house teams for companies including CVS Health and Choice Hotels International.
Article source: http://www.verticalmeasures.com/search-optimization/successful-seo-strategy-in-2017-doesnt-require-drinking-googles-koolaid/