Tag

PPC

South Africa’s PPC full-year profit doubles, lifted by Zimbabwe

JOHANNESBURG (Reuters) – South African cement producer PPC reported a more than two-fold jump in annual earnings on Monday, boosted by a strong performance in its African operations, including Zimbabwe. The company has pushed deeper into the rest of Africa as profit has slumped in its domestic market, building plants in Rwanda, Ethiopia, Zimbabwe and...
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How to measure in-store visits from AdWords?

By Daniel Article source: https://ppc.land/how-to-measure-in-store-visits-from-adwords/
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5 players to watch at the 2018 PGA Professional Championship

SEASIDE, Calif. — The 51st PGA Professional Championship tees off on Sunday morning at Bayonet Black Horse.  Omar Uresti returns as the defending champion, having won a year ago at Sunriver Resort. In all, 312 players will tee it up at two courses (for rounds 1 and 2) before the cut comes down.  The top...
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Google AdWords Now Redirects URLs to HTTPS Automatically

(No Ratings Yet) Loading… Yet another step by Google to achieve HTTPS Everywhere Taking another step in its crusade against HTTP, Google now redirects AdWords clicks to the HTTPS version of a URL. This is done if you have the HTTP version of a URL in AdWords and Google detects your site supporting HTTPS. In...
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How will GDPR affect PPC marketers in the US?

With the introduction of the General Data Protection Regulation (GDPR), search marketers targeting the European Union (EU) have had performance ad capabilities ripped right out from under their feet. Given technical and privacy limitations existing before GDPR, performance marketers may have already felt they were doing their jobs with one hand tied behind their backs....
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Google AdWords Has New Features to Help Drive Sales and Measure Results

 Matt Southern Google announced new AdWords features today at SMX which are all designed around two things: increasing sales and measuring results. There’s new innovations for local advertisers, brick and mortar retailers, as well a new feature that all advertisers will be able to take advantage of. Here is a rundown of everything that was...
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Should You Choose a PPC Agency or In-House PPC Management?

Pauline Jakober I recently received a call from a prospective client who was looking for temporary assistance with their PPC program. Their in-house marketing manager had resigned and, so far, they had been unable to find a suitable replacement. In the meantime, the CMO was covering the position. They didn’t want to make a rushed...
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Marketing Day: #SMXperts, AdWords strategies & Facebook’s privacy settings bug

Get the most important digital marketing news each day. Note: By submitting this form, you agree to Third Door Media’s terms. We respect your privacy. Article source: https://marketingland.com/marketing-day-smxperts-adwords-strategies-facebooks-privacy-settings-bug-241926
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Six Tips For Effective PPC Advertising

Post written by Kristopher Jones Article source: https://www.forbes.com/sites/forbesagencycouncil/2018/06/11/six-tips-for-effective-ppc-advertising/
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SearchCap: Google tests AMP labels, AdWords personalization & understanding user intent

Sign up for our daily recaps of the ever-changing search marketing landscape. Note: By submitting this form, you agree to Third Door Media’s terms. We respect your privacy. Article source: https://searchengineland.com/searchcap-google-tests-amp-labels-adwords-personalization-understanding-user-intent-299863
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RippleSmith Services

Based in Vancouver, BC and serving North America, RippleSmith Services is Google AdWords certified and is recognized as a trusted business partner of Google. Get in touch to learn more how we can help your business.