Tag

SEO

Any SEO could damage your site as a spam site

I’ve always advised people not to worry about search engine optimization (SEO) with the explanation that it’s the job of the search engine to optimize its performance — not yours. Over on SEOBook, there’s a great article pointing out how Google is now measuring any attempt at raising the rank of a web page as...
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B2B SEO Tactics for Wholesalers and Manufacturers

Marketing Sherpa surveyed 1,530 marketers for its 2012 B2B Benchmark Study to identify what SEO tactics work in online and offline marketing, and content creation came out on top. The word on the street is that many traditional SEO tactics are on the way out, such as link building and the emphasis on keywords. The...
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New "SEO Copywriting" E-book is Available For Free on Amazon’s Kindle

<!– end javascript to email the article –>  PR Web Minneapolis, MN (PRWEB) August 26, 2012 The Internet marketing firm of NorthStar SEO, LLC continues to provide an unprecedented white hat SEO guarantee making it’s services a more effective long term solution to business owners. In addition to their online marketing solutions which can...
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How to Improve Your Site’s Search Ranking Using SEO

As any website owner knows, search-engine optimization—SEO—is a rapidly moving target. What worked well last week might work against you today. Hordes of website operators learned this the hard way earlier this year, when two key updates to Google’s algorithms took effect. Known by the cute code names of “Panda” and “Penguin,” these updates were...
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How to Conduct a Technical SEO Site Audit

Once you’ve finished your on-page SEO audit, the next step is to conduct a technical site audit. You don’t want technical issues to make it difficult for search engines to crawl and index your site, as that will make it tougher to rank highly and cost you traffic or potential business. What follows is a...
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SEO: Identifying the Impact of a Site Redesign

Editor’s Note: This is part one of a two-part series on identifying, assessing, and mitigating the risk of site redesigns on organic search traffic. Part two, “Creating a Launch Strategy,” we will publish next week. Site redesigns can create a period of intense instability for organic search traffic. Predicting which areas of the site will...
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Changing SEO Strategies Post-Google Penguin

The Google Penguin algorithm update is the latest spam-fighting wave to crash against the shore of search and it has heralded something of a new dawn for SEO, especially in terms of offsite strategy. In 2011, Google ran an algorithm update, known as the Panda update. It may sound cute and cuddly, but the Panda...
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Local SEO Perfect for Small Business Markets – Virtual

5StarControl shines a light on why small business markets should use local SEO in their marketing strategies. San Diego, CA (PRWEB) August 20, 2012 Local business review website 5StarControl has decided to disclose secrets on how taking advantage of local SEO makes sense for marketing small business online. 5StarControl issued a statement that small businesses...
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The State of SEO and What Entrepreneurs Need to Know

SAN FRANCISCO — From frequent changes in search engine algorithms to new social media platforms, the world of search engine optimization (SEO) is in constant flux. For businesses, that means online marketing strategies need to be redesigned more often than ever. The SEO experts here at the Search Engine Strategies Conference are trying to shed...
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Building Your SEO Dream Team

While I know that the realities of budget shortfalls and departmental cut-backs make the thought of hiring an SEO dream team seem unrealistic for most people, it’s still a good idea to keep this future vision in the back of your mind.  That way, even if you aren’t able to hire as many staff members...
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