LONDON, ENGLAND–(Marketwired – Oct. 8, 2014) – Since search engine optimisation (SEO) emerged as a marketing method 16 years ago, analysts have claimed time and again that it is on its last legs. However, here we stand in 2014, and still SEO is as potent as ever. But there have been changes. In the new...Read More
Just a few years ago, search-engine optimization was widely considered a specialized knowledge of how to manipulate Google’s search rankings with clever, secret tactics. While that was an accurate assessment then, the SEO industry has matured. It is now a dynamic, multifaceted online-marketing discipline that transcends clever trickery, and has become an essential requirement of expertise...Read More
An excellent read with strategies to implement immediately. The perfect book for non-technie small business owners or entrepreneurs who want to get SEO smart in a DIY fashion so they can do it themselves. I’ll bet you want more traffic to your website. I know I do. Because more of the right traffic means more...Read More
Countless websites’ search engine rankings were affected by the many major Google algorithm updates of the past few years. Search engine optimization (SEO) priorities have also shifted in this post Panda-Penguin-Hummingbird-Pigeon world. An SEO site audit is an essential way to take stock of how your website performs, especially in regards to its search engine...Read More
For personal injury lawyers, chiropractors, dentists, and other practitioners in locally serving businesses, SEO plays a major part in attracting clients and achieving success. Unfortunately, you can mess up in a heartbeat if you aren’t careful. Let’s look at how to appropriately deal with SEO in ways that are pleasing to both search engines and...Read More
The past month or so, I’ve been losing sleep over negative SEO. And trust me: of all the things that I could be doing other than sleeping, thinking about negative SEO is at the bottom of that list. Maybe it’s the surge in extortion emails surfacing. Maybe it’s Google continually softening its stance on whether...Read More
A recent article in Forbes magazine made note of how search engine optimization (SEO) has been a part of online business for more than a decade. And Google, the current SEO authority, continues to develop SEO and its functionality. Now that SEO has reached this anniversary, it’s time to review what measures need to be...Read More
You probably know that search engine optimization (or SEO) can help more people find your company’s website when they search for businesses like yours online. But when’s the last time you ensured your SEO strategy is following best practices — and getting the results your business really needs? Here’s why you need a modern SEO...Read More
Apple Apple recently unveiled the up-and-coming sixth generation of its iPhone, as well as its next gadget, which will arrive in stores in early 2015—the Apple Watch. SmartWatches have been experimented with by other companies in the past, but Apple’s foray into wearable smart technology could mark the beginning of a new tech era—and some...Read More
Most SEO campaigns are destined for failure because expectations are too high, budgets are too low, decisions are made based on assumptions instead of data and customer expectations are misunderstood. Whether you’re managing a campaign yourself, or you’ve hired an SEO professional, ask these 7 questions to determine if your campaign is on the right...Read More
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