The early Dot Com promise was that the web puts small and large businesses on a level playing field. But as the platform has matured, that promise has turned out to be somewhat hollow, not least in the area of online marketing. Small businesses, let alone ‘mom and pup’ shops, often don’t have the online...Read More
I recently came upon one of my old articles, “SEO Factors for 2011“. I chuckled to myself, not only about how some of the details were actually still relevant but also how many seemed so elementary compared to today’s search environment. Yes, we still need to worry about the possession of “natural-looking” link profiles and...Read More
(CNN) — You’re considering buying a new pair of tube socks. A quick Google search pulls up some sock ads and below one of them you see your pal Kimberly’s face next to a four-star review she’s left for Sal’s Sock Emporium. “Great deals on super soft socks, and so many fun colors!” Google is...Read More
Coming up on Speakers Forum, October 17 at 9:00 p.m. WordPress.com is the 15th most-trafficked website in the world. It’s also a unique workplace. Everyone works from home, employees use blogs and chat instead of email, and there are no schedules. Scott Berkun reports on his year at WordPress, including lessons he learned about leadership,...Read More
Don’t stress, it might not be a bad thing. A potential client recently expressed concern that the stats for my SEO firm’s website were trending lower on SEMrush, an online tool that provides insightful data related to search engine optimization. This seems like an opportune time to write about a topic I’ve been researching ever...Read More
Google recently unveiled a new Chromebook. In his latest report, NY1’s Adam Balkin explains what a Chromebook is, how it differs from a traditional laptop computer, and helps you decide whether or not to consider getting one. Chromebooks can be kind of confusing devices and a bit in a category all their own. The brand...Read More
Posted: Tuesday, October 8, 2013 5:04 pm Question: What is WordPress or CMS? 1Â comment Answer: Â Â WordPress is a program used to create web pages. WordPress and several other programs, including Joomla, are called Content Management Systems or CMS. Â Â Content Management Systems (CMS) have your basic web pages already built and you can choose...Read More
To Google, bad incoming links are spam. Most of the time when Google releases an update to its algorithm that determines how websites in its index get ranked for certain keyword searches, my advice to clients is to rest easy and change nothing. My firm has never engaged in search engine spam techniques like churning...Read More
Google is introducing a new $279 laptop based on its Internet-centric Chrome operating system, borrowing many of the high-end features found in a model that costs about $1,000 more. Hewlett-Packard Co. is making the new HP Chromebook 11. Although the price is in line with most other Chromebooks using Chrome OS, the new model sports...Read More
Is it time to move your WordPress website to a new host? With the importance of website speed on visibility in the search engines, you may decide that it is time to move your WordPress website to a new hosting provider. If you have been blogging for a while and have many posts with images,...Read More
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