Borrell Associates predicted in 2016 that by the year 2018 businesses in the United States would spend an estimated $72 billion in search engine optimization (SEO) services alone ($80B by 2020).  Search engine optimization (SEO) is a technical term to describe what people do to help a website rank on Google, Bing, Yahoo, DuckDuckGo (no...Read More

Is Search Engine Giant Google Changing its Crypto Ads Policy? No, Company Shuts Down the Rumors Google, much like a number of social media platforms, has gained some notoriety for its approach towards cryptocurrencies. Specifically, Google has faced more media attention due to the name change of its AdWords service to ‘Google Ads’. Since the...Read More

About Tiger Rensch Tiger has spent the last few years exploring all aspects of digital marketing. His experience is in programming, PPC, SEO, social media and inbound marketing. As a member of the Paid Media team, he’s excited to help customers realize their business goals. His analytical mindset and marketing background is an asset to...Read More

While many of us enjoy longer vacations and sunshine during the summer, major retailers spend the warmer months getting ready for the biggest sales events of the year. In fact, many retailers will report more than 50 percent of their annual profits from a single sales event during the coming fall months. In 2016, Alibaba’s...Read More

Roger Montti ‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(”); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “paid-search”, ( $(this).attr(‘href’) ) ); }); } } }); }); A study of billions of dollars in Pay Per Click (PPC) expenditures reveals insights into spending trends, particularly between the...Read More

The basic idea behind the new Google-powered Smart Displays that are coming this summer is simple: take a Google Home smart speaker and put a screen on it, just like Amazon’s Echo Show. Really if that’s all you take away from this review, you’ve got the basics. The Lenovo Smart Display is the first of...Read More