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SEO News

Use the Sitemap to Build a PPC Campaign

Struggling to find a simple way to structure your paid search account? Use the sitemap. A sitemap is a model of a website’s content – including the names of and links to important sections – designed to help both users and search engine bots navigate the site. It is a map, after all. HTML sitemaps...
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[INFOGRAPHIC] Google Analytics: Your Crystal Ball

ONLINE STREAM Never miss a story or breaking news alert! Listen at work or while you surf. LISTEN LIVE Article source: https://knx1070.radio.com/articles/radiocom/infographic-google-analytics-your-crystal-ball
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Five ways PPC can help build your brand – Internet Marketing 101

In today’s time, most businesses spend a lot of costs on marketing to build their brand fast. They spend on a lot of different marketing techniques such as SEO, blogging, website development, e-mail marketing, and social media marketing to get an uplift in the traffic. However, in today’s perfectly competitive market, every new business needs...
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For SEO, How Fast Is Fast Enough?

Page speed improvements are high on most ecommerce to-do lists. The potential for increased revenue as well as better organic search rankings makes the effort worthwhile. But first, everyone wants to know how fast is fast enough. What does it mean to say that your goal is faster page speed? To help, Google offers a...
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How You Can Achieve Quick Wins With E-Commerce SEO

It’s critical for online entrepreneurs to understand search engine optimization (SEO) and that implementing just a few changes to your site can improve your SEO. This can generate a higher ROI and drive more organic traffic to your site. SEO is a constantly evolving digital marketing channel that requires time and maintenance to ensure you’re...
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Google Analytics Data Sharing: Why Not Go All The Way?

Google Blogoscoped (and the Google Analytics Blog) is reporting that Google is now giving users the opt-in option to share their Analytics data with other Google services, and/or in an anonymous, aggregated way in a new benchmarking service. This is certainly useful for some companies – particularly since Google is only making new services based...
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Turning Google traffic into leads, and what’s new in SEO

We’ve aggregated the world’s best growth marketers into one community. Twice a month, we ask them to share their most effective growth tactics, and we compile them into this Growth Report. This is how you’re going stay up-to-date on growth marketing tactics — with advice you can’t get elsewhere. Our community consists of 600 startup...
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The Future of SEO: What SEO & Marketing Pros Need to Understand

It’s no secret that the game and business of SEO is changing fast. Those staying attached to the old SEO mindset that more links win and keyword volume is everything will fail. You can no longer rely on Google or popular website blogs to tell us how to optimize a website well. Thinking SEO is...
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It’s Time You Finally Learn Google Analytics

Every business needs a good web analytics team to make smart, insightful decisions. Google Analytics is one of the top platforms for gathering and analyzing web data, and it’s used by most businesses in 2019. That means it’s important for everybody to have an understanding of how to use GA in this day and age. If...
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Google’s Baby Algorithms: How to Think About Them for SEO

Everything that is man-made is knowable. That includes the Google algorithm. But that doesn’t mean the algorithm is known. In the 20+ years, I’ve been doing SEO, I’ve seen thousands of theories around how the search engine algorithms work – specifically Google’s algorithm. Everyone from Ivy League PhDs to street smart elementary school dropouts search...
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