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SEO News

Lean WordPress: A guide to optimizing your CMS

A fast site is more sustainable and typically more efficient with happier users who can find what they need quickly and easily. Just because a site isn’t fast doesn’t mean, however, that it is easy to maintain. How do you balance the need for speed with the convenience of easy maintenance? In this post we’ll talk...
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No-Hype SEO: A Realistic Formula For Making SEO Work For Your Business, Part 2

In part 1 of this series, we talked about the origins of good marketing, how SEO fits into modern marketing, why it’s the most dependable and consistent form of quality lead generation, and (most importantly) how to start your SEO machine. Today, we’re diving into the last two levels that will take you from just generating...
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My Cheat Sheet: An SEO Manager’s Go-To Digital Marketing Tools

There are many all-inclusive lists out there of every SEO tool imaginable, and I fully recommend checking those lists out. However, the role of an SEO manager is quickly expanding and adapting as they are asked to take on a bigger role in digital marketing. Throughout my years of experience I’ve honed down my go-to...
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How Machine Learning is Changing #SEO

Right now, all across the world, thousands of SEOs are busy working on link profiles, canonicalization, robots.txt, meta tags, H1 optimization, and a host of other SEO tasks. But every one of these SEOs is going to experience a major shift in the industry. This major SEO shift won’t show up on Moz’s algorithm tracker. It...
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WordPress update brings fingerprint scanner, better media library

For bloggers and websites that have a blog-type back-end, having a WordPress app on your mobile device is a requirement. And every time there’s an update to it, then it should (almost) always be good news as it will (almost) always bring new features and changes for the better. The latest update brings support for...
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Why Grave Misconceptions About SEO Still Persist

SEO has been around for almost as long as search engines, but attitudes toward the industry and the specific tactics used by SEOs have remained in constant flux since the beginning. Nevertheless, most of the fundamentals of SEO have remained consistent. Despite this consistency and the relatively predictable nature of gradual, iterative Google algorithm releases, misconceptions...
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How to speed mobile page load times with AMP and WordPress

Here’s the short version: If you use WordPress.org, install the AMP-WP plugin. The longer version may be more interesting: Want to dramatically reduce WordPress page load times for mobile browsers? Want to deliver your WordPress pages quickly to a viewer from a nearby Google datacenter for free? Google, Twitter, and WordPress all support the Accelerated...
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Test Your Knowledge Of SEO

Everything you need to know about SEO, delivered every Thursday.
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Google To Amazon: Our Cloud’s Still Cheaper

Amazon, Microsoft, and Google aren’t slashing cloud prices as fast and furious as they did two years ago, but there’s still plenty of smack talk going on. For example, Google goog on Friday took to its cloud blog to proclaim that its cloud computing service is less expensive than comparable Amazon amzn Web Services products....
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NRGthemes’ world of WordPress design assets now 96% off

Anyone can create a website, but building a visually engaging WordPress page takes skill and resources. The NRGthemes WordPress Bundle designer pack will get you up and running with top-notch PSD templates, HTML templates, WordPress themes and icons to take your site layout to the next level. You’ll spend much less time slaving away in...
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