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SEO News

BrightLocal Opens Its 2015 Local SEO Industry Survey

UK-based local search platform BrightLocal has opened its annual local SEO Industry survey, asking local SEO consultants and agency professionals to complete its 21-question poll. This is the fourth year for the survey. BrightLocal says responses will be kept anonymous and confidential, with findings to be published later this month. All participants will be entered...
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Google wants to use AI to answer your emails for you

While there will never be enough hours in the day to answer emails, Google’s new artificial intelligence system might be able to get you one step closer to Inbox Zero. Google announced today (Nov. 3) that it’s about to release Smart Reply, a machine learning program built into its Inbox by Gmail apps that will...
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How to Install and Use WP-CLI to Manage WordPress Websites

Speeding up your work process should be one of your top priorities. Simply put, if you do more work in less time, then you will have more time to work on more projects, study and rest. WP-CLI is one of the command line tools specifically made to manage your WordPress websites through the command line....
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2016 Checklist to Maximize Revenues from Content Marketing + SEO | By Asher …

By Asher Fusco Megan Harr, Associate Director, Copy SEO Change is the only certainty in the world of search engine optimization. To succeed in the ever-evolving SEO landscape, hoteliers should adopt a proactive approach to content creation, marketing and optimization. SEO continues to play a critical role in hotel digital marketing success, with at least...
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Americans’ questions about Obamacare are changing. Their Google searches prove it.

Obamacare’s third open enrollment period started today. And one of the question most on Americans’ minds — at least, the thing they’re searching a lot for on Google — is how to sign up. I asked Google to pull the top 10 Obamacare-related search questions for the past five years, to try and get a...
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Making a WordPress Site Multilingual

WordPress is a favorite tool of many of us here at ProfHacker. It’s great for running a course website, maintaining a professional portfolio, running a blog (ProfHacker runs on WordPress), or managing almost any other sort of website, really. Every once in a while, there’s a need to present a site’s material in more than...
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Visualizing SEO: Why Visualizing SEO Data Matters

A few weeks ago, I was at SMX East, and during the Advanced Technical SEO session, Ian Lurie of Portent Interactive gave a fantastic presentation about data visualization. That got me thinking further about why data visualization for SEO is so important. As SEOs, we have loads of data available to us, but data means nothing...
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How WordPress Needs to Improve Itself (In 6 Ways)

By Kaya Ismail October 30, 2015 Articles and Editorials  Comments Advertisement WordPress powers 58.6% of all the websites whose content management system we know, making it by far the most popular CMS in existence (and yes, it is a CMS). Yet, it has glaring flaws that get ignored year after year, update after update. And...
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6 SEO Tips for Content Marketing, for Ecommerce

Content is king. Search engine optimization professionals have been preaching this for years. However, content needs to be created and integrated carefully to actually drive organic search performance. Stick to Your Sphere of Relevance Every site has a sphere of relevance. A site sells specific products from specific brands, and those drive the words and...
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Google Is Launching 20000 Helium Balloons Across Indonesia to Improve Internet …

Google has unveiled an ambitious project to boost Internet access across much of rural Indonesia using 20,000 helium balloons. The California tech giant has partnered with some of Indonesia’s top telecoms companies for its Project Loon initiative that aims to improve connectivity in the Southeast Asian nation of 250 million, especially for those scattered across...
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