Shinal: Google’s earnings report points to renewed concerns about declining ad prices. The Google logo(Photo: Paul Sakuma, AP) SHARECONNECT 23 TWEETCOMMENTEMAILMORE For the second July in a row, Google has put a small scare into Wall Street by reporting some unpleasant surprises with its second-quarter results. The most important to investors was a 6% year-over-year...Read More
There is so much information available regarding the practice of search engine optimization (SEO) that it can be difficult at times to sort out what to do and what not to do. There are so-called experts selling their tips and “advice” online and unfortunately many of the methods they are teaching can actually damage your...Read More
Google Inc. (GOOG) shares fell the most in four weeks after the owner of the most popular Internet search engine reported second-quarter sales and profit that missed estimates as mobile advertising crimped average prices. Revenue, excluding sales passed on to partner sites, was $11.1 billion, Google said yesterday on its website. That compared with an...Read More
The European Commission on Wednesday formally said for the first time that Google’s proposal for addressing antitrust concerns did not go far enough, and demanded that it come up with more far-reaching remedies or potentially face a fine of up to $5 billion. It was a significant setback for Google, which in April struck a...Read More
Social intelligence platform Swipp unveiled a WordPress plugin that allows bloggers to incorporate the company’s sentiment-measuring widgets and offerings right on their site. In doing so, Swipp believes it will turn plain ol’ sites into a community where visitors can offer their opinions about what’s being posted. Following Swipp’s release of an email insights widget...Read More
At the recent SMX Advanced conference in Seattle, Google’s Tech Lead for its developer program, Maile Ohye, spoke on a panel entitled, “Complicated Technical Issues That Sabotage SEO Efforts.†(There’s an excellent write-up on it here.) She discussed (among other things) the company’s recently announced changes to rankings in smartphone search results based on mobile user...Read More
SEO and SEM may look more like alphabet soup than important strategic tools, but “search engine optimization†and “search engine marketing†can actually be secret weapons in helping grow your business. According to the latest Fleishman Harris survey, 89% of consumers turn to the Internet to compare travel and leisure options, and 88% use the...Read More
Just over a week ago, I read a blog post on ManageWP entitled “Is WordPress SEO by Yoast Broken”. The post details three issues the author (Tom Ewer) has with the plugin and his efforts to get support for it. I do not support the post content itself and think there could have been better...Read More
In Jayson DeMers recent SEJ post, 10 SEO Industry Trends:  A Look at What’s Ahead for SEO at 2013 and 2014, he covers the major topics and trends we are focusing on as Internet marketers.  All the right stuff covered. Authority, Strategy not Tactics, Content Marketing among others.  The majority of which all SEO’s and...Read More
Treehouse, the learn-to-code startup helmed by web savant Ryan Carson, is now offering code courses for WordPress, one of the most popular content management systems and website frameworks on the Internet. The news comes almost one month after Treehouse launched its PHP courses — perfect timing, since WordPress itself is a PHP product. “We have...Read More
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